Is navy tights girls profitable to sell on Amazon United States?

The niche generates $3K/yr across 36 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -72.3%. Flapen's verdict: Skip it (28/100).

How competitive is the navy tights girls niche?

13 brands and 15 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in navy tights girls?

Top complaints mined from reviews: Product Condition, Quality-Overall, Durability. The return rate is 2.5%.

When does demand for navy tights girls peak?

Demand peaks in Aug–Oct–Nov–Dec; the busiest month runs 14.0× the quietest.

What does it cost to enter the navy tights girls niche?

Listings span $4.73–$17.58; the average listing price is $9.51 (sweet spot $15–$100). The average incumbent carries 3,366 reviews — the moat a new listing must climb.

navy tights girls

Skip it

Soft demand (-72.3% this quarter) — this niche doesn't clear our bar today.

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.5%

return rate — above 5% kills the launch gate

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,366.19

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$9.51

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad$4.73–$17.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$3K

$3K/yr · 60K searches

Growth

Bad-72.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, navy tights girls is a $3K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Aug–Oct–Nov–Dec. Verdict: Skip it — 28/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

navy tights girls market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $24K–$29K; units × avg price
Conversion rate: 0.5%
Avg BSR: #238
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 9.3%
Avg brand age: 58 months
Avg seller age: 183 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

41%

Top 20: 83%

Open market

11%

EVERSWE31%
COTTON DAY27%
Paralinda13%
CHUNG6%
Silky Toes6%
The Children's Place4%
Open — no brand owns it (7 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -72.3% search growth over the last 90 days.

Peak months: Aug, Oct, Nov, Dec · busiest ÷ quietest = 14.0×

Open Trend

Top navy tights girls search terms

blue tights for girls14K/yr -62.7%3.1% conv.
navy blue tights girls10K/yr -69.7%3.1% conv.
navy tights girls11K/yr -72.0%2.7% conv.
girls navy tights10K/yr -86.1%2.0% conv.
light blue tights for girls4K/yr -76.0%0.8% conv.
girls blue tights4K/yr -66.2%2.4% conv.
girls navy blue tights3K/yr -75.5%4.6% conv.
blue tights toddler4K/yr -74.5%1.5% conv.

All search terms

Top navy tights girls products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EVERSWE 3 Pairs Pack Girls Microfiber Tights Multiple Colors (Navy 6-8)

EVERSWE$9.434.6★9,098 rev

COTTON DAY Kids Girls School Dress Cotton Tights 8-10 Years 1 Pack (Navy Blue Size 10)

COTTON DAY$12.434.7★3,066 rev

COTTON DAY Kids Girls School Dress Cotton Tights 6-8 Years 1 Pack (Navy Blue Size 8)

COTTON DAY$12.534.7★3,066 rev

COTTON DAY Kids Girls School Dress Cotton Tights 4-6 Years 1 Pack (Navy Blue Size 6)

COTTON DAY$12.504.7★3,066 rev

Silky Toes Girls Opaque Microfiber Tights (1 Pair) Black White or Colored Nylon Stockings for Kids and Toddlers Every Size (Light Blue 1pk 12-14)

Silky Toes$12.884.5★2,586 rev

Newest

by launch date

The Childrens Place Girls Cable Knit Tights Navy Blue 6

The Children's Place$12.92369 rev

11mo ago

QLM kids colored pantyhose Ballet Dance Tights for girls Ultra Soft Elastic Footed Tights

QLM$6.7121 rev

12mo ago

QLM kids colored pantyhose Ballet Dance Tights for girls Ultra Soft Elastic Footed Tights

QLM$6.1321 rev

12mo ago

COTTON DAY Kids Girls School Dress Cotton Tights 8-10 Years 1 Pack (Navy Blue Size 10)

COTTON DAY$12.433,066 rev

1y ago

COTTON DAY Kids Girls School Dress Cotton Tights 6-8 Years 1 Pack (Navy Blue Size 8)

COTTON DAY$12.533,066 rev

1y ago

What buyers say about navy tights girls

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall19%

“Fit well”

Quality-Overall17%

“Good quality”

Value For Money9%

“Decent for the price”

Durability6%

“They are durable”

Thickness6%

“Thick and great quality”

Advertised Vs Actual Product5%

“Exactly as described and sized correctly”

Comfort-Overall4%

“She said they were very comfortable”

Material Quality4%

“Initially I thought the material looks great”

Weather Proof4%

“These are perfect for the winter months or chilly days”

Warmth4%

“So warm”

What buyers complain about

Product Condition25%

“New Tights Arrived Used”

Quality-Overall19%

“Poor Quality”

Durability13%

“ripped quickly”

Pilling/Linting13%

“does pill up after first wash”

Gap/Hole6%

“Immediately developed holes after just a few wears”

Thigh Fit2%

“around the thighs”

Size-Overall2%

“are loose in the feet”

Top return reasons

Size-Overall34%

Length17%

Color8%

Thigh Fit7%

Thin6%

Waist Fit4%