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Navy Tights Girls

Fail

Demand is soft, at -72.3% this quarter, so Navy Tights Girls is a Fail.

Flapen Score
28
28 / 100
Ranks 16,160 of 16,930 Clothing, Shoes & Jewelry niches · −17 vs the category median of 45
Market size
$3K/yr60K searches / yr
90-day growth
-72.3%search demand this quarter
Competition
41%top-5 click share · 13 brands · 15 sellers

Flapen Score

Navy Tights Girls against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Navy Tights Girls is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Navy Tights Girls market on Amazon at a glance

Shoppers on Amazon United States searched for Navy Tights Girls 60K times last year and spent an estimated $3K. The top 5 brands take 84% of clicks. Demand peaks in Aug–Oct–Nov–Dec. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -72.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-72.3%
Conversion, latest week
0.5%
Market size, estimated
$3Ka year
Peak month
November14.0× the quietest month
Top search term
blue tights for girls14K searches a year

02 · Price

A sale here is worth $9.51.

Listings sell for $9.51 on average, from $4.73 to $17.58. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $9.51 that is $0 to $951 a year per listing.

Average price
$9.51under the $15 to $100 sweet spot
Price range
$4.73–$17.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$951
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #238 within Socks & Tights. It carries 3,366 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
9.3%
Average rank
#238in Socks & Tights
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
3,366per listing
Listings tracked
36

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Navy Tights Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

15

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

41%

Top 20: 83%

Open market

11%

  • Brand 131%
  • Brand 227%
  • Brand 313%
  • Brand 46%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (7 brands, 11%)

Demand

Navy Tights Girls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug, Oct, Nov, Dec · busiest ÷ quietest = 14.0×

Search terms

Top Navy Tights Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue tights for girls14K/yr
  • navy blue tights girls10K/yr
  • navy tights girls11K/yr
  • girls navy tights10K/yr
  • light blue tights for girls4K/yr
  • girls blue tights4K/yr
  • girls navy blue tights3K/yr
  • blue tights toddler4K/yr

Reviews and returns

What reviews say buyers love and hate about Navy Tights Girls

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Product Condition”
2.5%of orders come back
“New Tights Arrived Used”
A buyer, on “Product Condition”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Navy Tights Girls questions

Answered from the same tracked data.