Navy Blue Swimsuit
MaybeSearch demand grew +208.0% this quarter. But an estimated 17.2% of orders come back, so Navy Blue Swimsuit is a Maybe.
- Flapen Score
- 60 / 100Top 5% of 16,930 Clothing, Shoes & Jewelry niches · +15 vs the category median of 4560
- Market size
- $24K/yr173K searches / yr
- 90-day growth
- +208.0%search demand this quarter
- Competition
- 14%top-5 click share · 46 brands · 59 sellers
Flapen Score
Navy Blue Swimsuit against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Navy Blue Swimsuit is stronger. Inside it, weaker.
Market
The Navy Blue Swimsuit market on Amazon at a glance
Shoppers on Amazon United States searched for Navy Blue Swimsuit 173K times last year and spent an estimated $24K. The top 5 brands take 40% of clicks. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +208.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.
- Searches, last 12 months
- 173K
- Growth, 90 days vs prior 90
- +208.0%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $24Ka year
- Top search term
- navy blue swimsuit48K searches a year
02 · Price
A sale here is worth $29.58.
Listings sell for $29.58 on average, from $15.75 to $40.65. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $29.58 that is $0 to $3K a year per listing.
- Average price
- $29.58inside the $15 to $100 sweet spot
- Price range
- $15.75–$40.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 17.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #305 within Swimsuits & Cover Ups. It carries 1,188 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 99%
- Out of stock, average day
- 3.6%
- Average rank
- #305in Swimsuits & Cover Ups
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 1,188per listing
- Listings tracked
- 174
04 · Newcomers
14 of last year's 88 launches cleared the first-year sales bar.
88 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 88
- Successful launches
- 14Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Navy Blue Swimsuit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 14% of clicks. An open shelf where new products get seen.
Brands
46 falling
Sellers
59
Top-5 brand share
40%
Top 20: 84%
Top-5 click share
14%
Top 20: 39%
Open market
55%
- Brand 110%
- Brand 29%
- Brand 39%
- Brand 46%
- Brand 56%
- Brand 65%
Search terms
Top Navy Blue Swimsuit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- navy blue swimsuit48K/yr
- navy blue bathing suit25K/yr
- navy swimsuits for women27K/yr
- navy swimsuit19K/yr
- navy bathing suit14K/yr
- navy blue swimsuits for women15K/yr
- navy blue bathing suits for women9K/yr
- navy bikini set7K/yr
- navy bathing suits for women8K/yr
Reviews and returns
What reviews say buyers love and hate about Navy Blue Swimsuit
We read the reviews and the return reasons for every product selling here.
“runs a bit small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Navy Blue Swimsuit questions
Answered from the same tracked data.