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37

navy blue soccer socks

Skip it

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 7Conversion 44Competition 70Returns 50Price range 77Avg price 57Brand share 46Review moat 25Quality gap 23

Price range

Great$5.80–$47.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Avg price

Good$12.83

avg listing price — sweet spot $15–$100

Returns

Good3.0%

return rate — above 5% kills the launch gate

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Review moat

Bad4,753.2

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$28K

$28K/yr · 62K searches

Growth

Bad-35.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, navy blue soccer socks is a $28K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 37/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

navy blue soccer socks market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$38K–$51K
units × avg price
Conversion rate
3.5%
Avg BSR
#1,934
Page quality
0%
Prime
100%
Sponsored
97%
Out of stock
4.0%
Avg brand age
46 months
Avg seller age
138 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 flat

Sellers

44

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

43%

Top 20: 87%

Open market

17%

  • CWVLC36%
  • GRAPMKTG17%
  • adidas10%
  • CS CELERSPORT8%
  • FITRELL7%
  • TCK6%
  • Open — no brand owns it (10 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -35.3% search growth over the last 90 days.
5K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 7.0×

Top navy blue soccer socks search terms

  • navy blue soccer socks19K/yr
  • navy soccer socks17K/yr
  • navy blue soccer socks youth8K/yr
  • navy soccer socks youth7K/yr
  • navy blue football socks6K/yr
  • navy football socks4K/yr
All search terms

Top navy blue soccer socks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$8326%$2K9%$2K12%$3K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about navy blue soccer socks

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Excellent quality”

Size-Overall18%

“Fits well”

Advertised Vs Actual Product14%

“exactly what I ordered”

Thickness14%

“Nice, thick socks for a great price”

Exercise/Sports Suitability7%

“THE BEST ATHLETIC SOCKS”

Comfort-Overall7%

“Very comfortable”

Color5%

“Definitely will consider this brand/type for future needs for same or other colors”

Breathability5%

“breathable”

Value For Money4%

“SUCH great value for your money”

Material Quality2%

“The material is comfortable and breathable, not too thick”

What buyers complain about

Size-Overall21%

“Not true to size. they run small”

Durability21%

“Already ripped”

Thin14%

“Cheap and thin”

Thickness14%

“They were too thin”

Color7%

“White was stained brown”

Length7%

“The legs were very long for the feet”

Product Condition7%

“Used socks. Product came used! White was stained brown and holes in both heels”

Strength7%

“Very flimsy it soft”

Top return reasons

Size-Overall45%
Color15%
Length12%
Feet Fit11%
Material Quality3%
Advertised Vs Actual Product3%
Thigh Fit2%
Value For Money2%
Thin2%
Shape/Style1%

Common questions

Is navy blue soccer socks profitable to sell on Amazon United States?
The niche generates $28K/yr across 35 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -35.3%. Flapen's verdict: Skip it (37/100).
How competitive is the navy blue soccer socks niche?
16 brands and 44 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in navy blue soccer socks?
Top complaints mined from reviews: Size-Overall, Durability, Thin. The return rate is 3.0%.
When does demand for navy blue soccer socks peak?
Demand peaks in Aug–Sep; the busiest month runs 7.0× the quietest.
What does it cost to enter the navy blue soccer socks niche?
Listings span $5.80–$47.01; the average listing price is $12.83 (sweet spot $15–$100). The average incumbent carries 4,753 reviews — the moat a new listing must climb.