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46

Navy Blue Scrub Pants

Skip it

High returns (13.5%) — this niche doesn't clear our bar today.

Market size 29Growth 24Conversion 8Competition 91Returns 0Price range 87Avg price 95Brand share 58Review moat 23Quality gap 75

Avg price

Incredible$23.66

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Price range

Great$11.00–$50.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Market size

Okay$127K

$127K/yr · 869K searches

Growth

Bad-1.8%

90-day search growth — must beat 0% to launch

Review moat

Bad7,964.37

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Returns

Bad13.5%

return rate — above 5% kills the launch gate

Is navy blue scrub pants profitable on Amazon?

According to Flapen's Amazon United States niche tracking, navy blue scrub pants is a $127K/yr Amazon United States market (869K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in May–Jun–Jul. Verdict: Skip it — 46/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

navy blue scrub pants market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$142K–$189K
units × avg price
Conversion rate
0.6%
Avg BSR
#6,121
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
4.1%
Avg brand age
41 months
Avg seller age
150 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

24 rising

Sellers

27

Top-5 brand share

70%

Top 20: 98%

Top-5 click share

24%

Top 20: 51%

Open market

25%

  • Cherokee18%
  • floralhue17%
  • COZY SCRUBS15%
  • COZYFIT14%
  • Scrubstar5%
  • QBK5%

navy blue scrub pants demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.8% search growth over the last 90 days.
23K18KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.8×

Top navy blue scrub pants search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • navy blue scrub pants99K/yr
  • navy scrub pants68K/yr
  • qbk yoga scrub pants58K/yr
  • khaki scrub pants for women54K/yr
  • cherokee scrub pants46K/yr
  • scrub leggings for women41K/yr
  • scrubstar pants for women30K/yr
  • grey scrub pants30K/yr
  • black uniform pants for women35K/yr
  • navy blue scrub pants for women35K/yr
All search terms

Top navy blue scrub pants products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$8K9%$11K12%$15K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about navy blue scrub pants

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“Fits as expected”

Comfort-Overall21%

“So comfortable”

Quality-Overall6%

“good quality, breathable”

Soft Feel5%

“Soft and Comfortable,”

Pockets/Compartments4%

“loving the pockets”

Material Quality4%

“Good material”

Stretchability/Expandability/Elasticity3%

“The fabric is soft with a nice amount of stretch”

Value For Money3%

“Price is reasonable”

Color2%

“Color is good”

Weight Light1%

“Lightweight: yes”

What buyers complain about

Size-Overall32%

“Too Long”

Material Quality4%

“its not the material I was expecting”

Length3%

“Length is just a tad too long”

Color3%

“Color off”

Stretchability/Expandability/Elasticity3%

“a little too stretchy”

Quality-Overall2%

“feels cheap”

Pockets/Compartments2%

“Small pockets”

Thigh Fit2%

“The fit is much looser in the thigh”

Product Condition2%

“Item came used”

Thickness2%

“Thinner fabric”

Top return reasons

Size-Overall51%
Waist Fit10%
Length7%
Material Quality6%
Thigh Fit6%
Inseam Fit4%
Hip Fit4%
Color2%
Advertised Vs Actual Product2%
Thin1%

Common navy blue scrub pants questions

Is navy blue scrub pants profitable to sell on Amazon United States?
The niche generates $127K/yr across 93 tracked products. 11 of 31 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Skip it (46/100).
How competitive is the navy blue scrub pants niche?
24 brands and 27 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in navy blue scrub pants?
Top complaints mined from reviews: Size-Overall, Material Quality, Length. The return rate is 13.5% — above our launch gate.
When does demand for navy blue scrub pants peak?
Demand peaks in May–Jun–Jul; the busiest month runs 2.8× the quietest.
What does it cost to enter the navy blue scrub pants niche?
Listings span $11.00–$50.88; the average listing price is $23.66 (sweet spot $15–$100). The average incumbent carries 7,964 reviews — the moat a new listing must climb.