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Navy Blue Bikini Bottoms

Maybe

Search demand grew +202.5% this quarter. But an estimated 13.6% of orders come back, so Navy Blue Bikini Bottoms is a Maybe.

Flapen Score
57
57 / 100
Top 10% of 16,930 Clothing, Shoes & Jewelry niches · +12 vs the category median of 45
Market size
$48K/yr223K searches / yr
90-day growth
+202.5%search demand this quarter
Competition
16%top-5 click share · 35 brands · 41 sellers

Flapen Score

Navy Blue Bikini Bottoms against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Navy Blue Bikini Bottoms is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Navy Blue Bikini Bottoms market on Amazon at a glance

Shoppers on Amazon United States searched for Navy Blue Bikini Bottoms 223K times last year and spent an estimated $48K. The top 5 brands take 59% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 223K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +202.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
223K
Growth, 90 days vs prior 90
+202.5%
Conversion, latest week
1.3%
Market size, estimated
$48Ka year
Top search term
navy blue bikini bottoms29K searches a year

02 · Price

A sale here is worth $16.88.

Listings sell for $16.88 on average, from $7.86 to $45.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $16.88 that is $0 to $2K a year per listing.

Average price
$16.88inside the $15 to $100 sweet spot
Price range
$7.86–$45.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
13.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #121 within Swimsuits & Cover Ups. It carries 1,072 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#121in Swimsuits & Cover Ups
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,072per listing
Listings tracked
154

04 · Newcomers

5 of last year's 35 launches cleared the first-year sales bar.

35 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
35
Successful launches
5Amazon's first-year sales bar
Average brand age
35 months

Products

Top Navy Blue Bikini Bottoms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

Brands

35 falling

Sellers

41

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

16%

Top 20: 39%

Open market

36%

  • Brand 121%
  • Brand 212%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 65%

Search terms

Top Navy Blue Bikini Bottoms search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • navy blue bikini bottoms29K/yr
  • navy bikini bottoms23K/yr
  • navy blue swim bottoms15K/yr
  • blue bikini bottoms18K/yr
  • navy swim bottoms13K/yr
  • royal blue bikini bottoms17K/yr
  • blue bathing suit bottoms14K/yr
  • navy blue bathing suit bottoms12K/yr
  • light blue swim bottoms8K/yr
  • navy bathing suit bottoms8K/yr

Reviews and returns

What reviews say buyers love and hate about Navy Blue Bikini Bottoms

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Size-Overall”
13.6%of orders come back
“Weird fit”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Navy Blue Bikini Bottoms questions

Answered from the same tracked data.