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Nautica Luggage

Fail

Buyers convert on only 0.3% of searches, so Nautica Luggage is a Fail.

Flapen Score
31
31 / 100
Ranks 15,685 of 16,930 Clothing, Shoes & Jewelry niches · −14 vs the category median of 45
Market size
$26K/yr77K searches / yr
90-day growth
+5.1%search demand this quarter
Competition
49%top-5 click share · 9 brands · 30 sellers

Flapen Score

Nautica Luggage against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Nautica Luggage is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nautica Luggage market on Amazon at a glance

Shoppers on Amazon United States searched for Nautica Luggage 77K times last year and spent an estimated $26K. The top 5 brands take 90% of clicks. Demand peaks in Jul. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+5.1%
Conversion, latest week
0.3%
Market size, estimated
$26Ka year
Peak month
July1.6× the quietest month
Top search term
nautica luggage30K searches a year

02 · Price

A sale here is worth $107.46.

Listings sell for $107.46 on average, from $32.17 to $224.04. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $107.46 that is $0 to $11K a year per listing.

Average price
$107.46above the $15 to $100 sweet spot
Price range
$32.17–$224.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #302 within Luggage. It carries 14,215 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
94%
Out of stock, average day
13.3%
Average rank
#302in Luggage
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
14,215per listing
Listings tracked
34

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Nautica Luggage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

30

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

49%

Top 20: 82%

Open market

6%

  • Brand 161%
  • Brand 212%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (3 brands, 6%)

Demand

Nautica Luggage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.6×

Search terms

Top Nautica Luggage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nautica luggage30K/yr
  • nautica suitcase11K/yr
  • nautica luggage set8K/yr
  • maleta nautica8K/yr
  • nautica carry on luggage7K/yr
  • maletas nautica4K/yr
  • luggage nautica3K/yr
  • maletas de viaje nautica3K/yr
  • nautica luggage sets clearance2K/yr
  • nautica suitcases with wheels2K/yr

Reviews and returns

What reviews say buyers love and hate about Nautica Luggage

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Durability”
6.1%of orders come back
“didnt feel durable”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Nautica Luggage questions

Answered from the same tracked data.