Naturalizer Sandals for Women
FailAn estimated 13.4% of orders come back, so Naturalizer Sandals for Women is a Fail.
- Flapen Score
- 45 / 100Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median45
- Market size
- $67K/yr677K searches / yr
- 90-day growth
- +15.7%search demand this quarter
- Competition
- 22%top-5 click share · 30 brands · 77 sellers
Flapen Score
Naturalizer Sandals for Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Naturalizer Sandals for Women is stronger. Inside it, weaker.
Market
The Naturalizer Sandals for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Naturalizer Sandals for Women 677K times last year and spent an estimated $67K. The top 5 brands take 80% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 677K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.
- Searches, last 12 months
- 677K
- Growth, 90 days vs prior 90
- +15.7%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $67Ka year
- Peak month
- May1.8× the quietest month
- Top search term
- naturalizer flats for women170K searches a year
02 · Price
A sale here is worth $43.18.
Listings sell for $43.18 on average, from $9.79 to $111.04. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $43.18 that is $0 to $4K a year per listing.
- Average price
- $43.18inside the $15 to $100 sweet spot
- Price range
- $9.79–$111.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 13.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #430 within Flats. It carries 3,316 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 100%
- Out of stock, average day
- 1.3%
- Average rank
- #430in Flats
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 3,316per listing
- Listings tracked
- 106
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Naturalizer Sandals for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 22% of clicks. An open shelf where new products get seen.
Brands
30 rising
Sellers
77
Top-5 brand share
80%
Top 20: 96%
Top-5 click share
22%
Top 20: 46%
Open market
18%
- Brand 156%
- Brand 213%
- Brand 34%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (24 brands, 18%)
Demand
Naturalizer Sandals for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Naturalizer Sandals for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- naturalizer flats for women170K/yr
- skechers flats67K/yr
- skechers ballet flats for women45K/yr
- aerosoles flats for women67K/yr
- skechers cleo flats for women59K/yr
- skechers cleo61K/yr
- zapatos naturalizer para mujer63K/yr
- sketchers flats27K/yr
- skechers ballet flats23K/yr
- closed toe13K/yr
Reviews and returns
What reviews say buyers love and hate about Naturalizer Sandals for Women
We read the reviews and the return reasons for every product selling here.
“too long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Naturalizer Sandals for Women questions
Answered from the same tracked data.









