nasa hat
Worth a lookShows a sweet-spot price point ($21.30 avg), but a small market ($56K/yr) keeps it on the watch list.
Avg price
Great$21.30avg listing price — sweet spot $15–$100
Review moat
Great342.73avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Price range
Great$9.42–$40.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+52.8%90-day search growth — must beat 0% to launch
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Returns
Bad6.8%return rate — above 5% kills the launch gate
Market size
Bad$56K$56K/yr · 105K searches
According to Flapen's Amazon United States niche tracking, nasa hat is a $56K/yr Amazon United States market (105K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Apr–Oct–Nov. Verdict: Worth a look — 53/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
nasa hat market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $64K–$85K
- units × avg price
- Conversion rate
- 2.5%
- Avg BSR
- #10,317
- Page quality
- 0%
- Prime
- 79%
- Sponsored
- 58%
- Out of stock
- 3.3%
- Avg brand age
- 46 months
- Avg seller age
- 178 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
25 falling
Sellers
43
Top-5 brand share
71%
Top 20: 97%
Top-5 click share
33%
Top 20: 75%
Open market
26%
- Rapid Dominance21%
- Aeisage19%
- FIELD GRADE13%
- DALIX9%
- e4Hats.com8%
- NASA4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +52.8% search growth over the last 90 days.Peak months: Apr, Oct, Nov · busiest ÷ quietest = 4.6×
Top nasa hat search terms
- nasa hat71K/yr
- nasa hats for men12K/yr
- nasa cap10K/yr
- nasa hats6K/yr
- nasa baseball cap5K/yr
Top nasa hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NASA Hat Dad Hats for Men Black Baseball Hats & Caps Souvenir Gifts Mens Vintage Cap NASA Distressed Hat for Women Washed Cotton Caps
Aeisage$14.954.6★433 rev
DALIX NASA Hat Black Adjustable Dad Hat Embroidered Logo Baseball Cap Cotton Low Profile
DALIX$20.414.6★1,523 rev
NASA Logo Embroidered Patched Mesh Back Cap - Royal OSFM
e4Hats.com$20.854.3★1,341 rev
Rapid Dominance NAS5-WO-NVY Worm NASA Deluxe Cap; Navy - One Size
Rapid Dominance$15.514.5★79 rev
Space Science Original Meatball Logo Adjustable Baseball Hat
NASA$22.184.6★20 rev
Newest
by launch date
FIELD GRADE Skylab NASA Trucker Hats (US Alpha One Size Sand Foam - 25th Anniversary)
FIELD GRADE$33.4423 rev
Space Science Original Meatball Logo Adjustable Baseball Hat
NASA$22.1820 rev
Enodtter NASA Baseball Cap for Men Women Washed Black Embroidered Hat Adjustable Trucker Hat Cotton Embroidery Dad Hat
Enodtter$18.64193 rev
BAIMORE NASA Hat Baseball Cap Mesh Snap Back Adjustable Patchwork Outdoor Sports Cap
BAIMORE$13.9653 rev
FIELD GRADE Skylab NASA Trucker Hats (US Alpha One Size Sand Foam - 50th Anniversary)
FIELD GRADE$32.9023 rev
Trending
90-day click momentum
Rapid Dominance NAS5-MB-BLK Meatball NASA Deluxe Cap; Black - One Size
Rapid Dominance$15.804.5★
FIELD GRADE Skylab NASA Trucker Hats (US Alpha One Size Sand Foam - 25th Anniversary)
FIELD GRADE$33.443.7★
Rapid Dominance NAS8-MB-BLK Meatball NASA Cotton Trucker ; Black - One Size
Rapid Dominance$16.724.4★
e4Hats.com NASA Logo Embroidered Patched Mesh Back Cap - Black OSFM
e4Hats.com$21.184.3★
FIELD GRADE Skylab NASA Trucker Hats (US Alpha One Size Sand Foam - 50th Anniversary)
FIELD GRADE$32.903.7★
What buyers say about nasa hat
What buyers praise and complain about, mined from review topics.What buyers love
“The hat is good quality”
“Perfect Fit”
“Gifts”
“all in all it's a good hat for the money”
“comfortable breathable”
“The hat is very well made”
“arrives as pictured”
“heavy material great logo”
“It is easy to adjust with a clasp to make it the right size”
“Nice strap back hat”
What buyers complain about
“Logo Stitched Off Center”
“Waste of money”
“shape issue”
“There's a rather big”
“And the hat is smaller than advertised”
“Color is not as posted”
Top return reasons
Common questions
- Is nasa hat profitable to sell on Amazon United States?
- The niche generates $56K/yr across 48 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +52.8%. Flapen's verdict: Worth a look (53/100).
- How competitive is the nasa hat niche?
- 25 brands and 43 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in nasa hat?
- Top complaints mined from reviews: Stitch/Finish/Polish, Value For Money, Shape/Style. The return rate is 6.8% — above our launch gate.
- When does demand for nasa hat peak?
- Demand peaks in Apr–Oct–Nov; the busiest month runs 4.6× the quietest.
- What does it cost to enter the nasa hat niche?
- Listings span $9.42–$40.32; the average listing price is $21.30 (sweet spot $15–$100). The average incumbent carries 343 reviews — the moat a new listing must climb.