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Naruto Costume

Maybe

Products sell for $35.22 on average, inside the sweet spot. But buyers convert on only 0.3% of searches, so Naruto Costume is a Maybe.

Flapen Score
52
52 / 100
Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 45
Market size
$44K/yr503K searches / yr
90-day growth
+27.0%search demand this quarter
Competition
47%top-5 click share · 19 brands · 52 sellers

Flapen Score

Naruto Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Naruto Costume is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Naruto Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Naruto Costume 503K times last year and spent an estimated $44K. The top 5 brands take 57% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 503K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
503K
Growth, 90 days vs prior 90
+27.0%
Conversion, latest week
0.3%
Market size, estimated
$44Ka year
Peak month
October16.1× the quietest month
Top search term
naruto cosplay125K searches a year

02 · Price

A sale here is worth $35.22.

Listings sell for $35.22 on average, from $16.22 to $57.97. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $35.22 that is $0 to $4K a year per listing.

Average price
$35.22inside the $15 to $100 sweet spot
Price range
$16.22–$57.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 23.7% of listings are out of stock. The average listing ranks #34,928 within Boys. It carries 358 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
76%
Out of stock, average day
23.7%
Average rank
#34,928in Boys
Average rating
4.20 starsAmazon United States average 4.42 stars
Average reviews
358per listing
Listings tracked
34

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Naruto Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 rising

Sellers

52

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

47%

Top 20: 85%

Open market

38%

  • Brand 120%
  • Brand 215%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Naruto Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 16.1×

Search terms

Top Naruto Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • naruto cosplay125K/yr
  • naruto costume215K/yr
  • naruto costume kids58K/yr
  • naruto cosplay men8K/yr
  • naruto outfit6K/yr
  • naruto costumes14K/yr
  • naruto costume adult28K/yr
  • naruto cosplay costumes6K/yr
  • naruto kids costume6K/yr
  • naruto costume men7K/yr

Reviews and returns

What reviews say buyers love and hate about Naruto Costume

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Comfort-Overall”
35%of negative reviews mention “Size-Overall”
4.5%of orders come back
“so I was concerned the pants would be way too large”
A buyer, on “Size-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Naruto Costume questions

Answered from the same tracked data.