Napoleon Dynamite Costume

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

+22.5%

Conversion, latest week

2.1%

Market size, estimated

$84Ka year

Peak month

October68.2× the quietest month

Top search term

napoleon dynamite costume119K searches a year

Listings sell for $31.91 on average, from $8.68 to $69.97. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $31.91 that is $3K to $8K a year per listing.

Average price

$31.91inside the $15 to $100 sweet spot

Price range

$8.68–$69.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

7.5%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #6,096 within Wigs. It carries 835 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

64%

Out of stock, average day

6.1%

Average rank

#6,096in Wigs

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

835per listing

Listings tracked

14

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months