nana sweatshirt
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$29.91avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Review moat
Great162.05avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.39–$56.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$51K$51K/yr · 208K searches
Growth
Bad-23.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, nana sweatshirt is a $51K/yr Amazon United States market (208K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
nana sweatshirt market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $45K–$60K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #7,864
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 86%
- Out of stock
- 14.9%
- Avg brand age
- 25 months
- Avg seller age
- 214 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
27 rising
Sellers
31
Top-5 brand share
69%
Top 20: 98%
Top-5 click share
23%
Top 20: 63%
Open market
26%
- IZI POD22%
- Regamor13%
- Personalized Grandma12%
- LOMON11%
- MNLYBABY11%
- UrbanNEST5%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -23.4% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 48.7×
Top nana sweatshirt search terms
- nana sweatshirt140K/yr
- nana sweatshirt for women40K/yr
- nana sweater14K/yr
- nana hoodie9K/yr
- nana sweatshirts5K/yr
Top nana sweatshirt products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
IZI POD - Nana Embroidered Crewneck Sweatshirt Heart On Sleeve for Women - Gifts For New Nana Birthday Christmas Mothers Day Valentine Embroidery Pullover Sweater Shirt Military Green For Grandma
IZI POD$34.774.5★162 rev
Personalized Floral Embroidered Applique Nana Sweatshirt for Women Custom Nana Gifts from Grandkids Mimi Sweater Grandma Crewneck Mothers Day Apparel Grandmother Birthday Christmas 2026
UrbanNEST$55.254.7★80 rev
IZI POD - Nana Embroidered Crewneck Sweatshirt Heart On Sleeve for Women - Gifts For New Nana Birthday Christmas Mothers Day Valentine Embroidery Pullover Sweater Shirt Sand For Grandma
IZI POD$33.744.5★162 rev
Regamor Embroidery Nana Sweatshirts For Women Gift Sweatshirt From Grandkids Nana Flower Grandma Gift Mothers Christmas 10 Sport Grey
Regamor$34.754.7★236 rev
Personalized Embroidered Applique Grandma Sweatshirt Custom Nana Mimi Granny Mamaw Mama Women Gift Shirt Mothers Day Nana Sand 2XL
Noni$32.424.8★453 rev
Newest
by launch date
NAZENTI Embroidered Nana Chinoiserie Floral Applique Sweatshirt Mothers Day Sweatshirt Gifts for Mom Grandma on Christmas Embroidery Crewneck Mommy for Women Sweater Size S
NAZENTI$34.17144 rev
NAZENTI Embroidered Nana Chinoiserie Floral Applique Sweatshirt Mothers Day Sweatshirt Gifts for Mom Grandma on Christmas Embroidery Crewneck Mommy for Women Sweater Size M
NAZENTI$34.66144 rev
WANIMQR Nana Sweatshirt for Women Crewneck Graphic Pullover Wine
WANIMQR$21.5116 rev
Personalized Grandma Nana sweatshirt Daisy flower gifts for Nana Grandmother gifts
Personalized Grandma$36.52106 rev
Personalized Grandma Nana sweatshirt Daisy flower gifts for Nana Grandmother gifts
Personalized Grandma$35.45106 rev
Trending
90-day click momentumPersonalized Grandma Nana sweatshirt Daisy flower gifts for Nana Grandmother gifts
Personalized Grandma$35.454.8★
IZI POD - Nana Embroidered Crewneck Sweatshirt Heart On Sleeve for Women - Gifts For New Nana Birthday Christmas Mothers Day Valentine Embroidery Pullover Sweater Shirt Sand For Grandma
IZI POD$33.744.5★
Personalized Embroidered Applique Grandma Sweatshirt Custom Nana Mimi Granny Mamaw Mama Women Gift Shirt Mothers Day Nana Sand 2XL
Noni$32.424.8★
IZI POD - Nana Embroidered Crewneck Sweatshirt Heart On Sleeve for Women - Gifts For New Nana Birthday Christmas Mothers Day Valentine Embroidery Pullover Sweater Shirt Military Green For Grandma
IZI POD$34.774.5★
LOMON Oversized Sweatshirt for Nana Graphic Long Sleeve Crewneck Loose Fit Casual Pullover Sweater TopsA-Light Pink Nana Letter XL
LOMON$28.464.8★
What buyers say about nana sweatshirt
What buyers praise and complain about, mined from review topics.What buyers love
“its really a very nice quality shirt”
“Great Gift”
“Fits fine”
“Soft and comfortable”
“Bright color”
“comfortable”
“Material is thick, style is casual, very soft, and fits as sized”
“Item is just as advertised”
“Nana loves the thick”
“This was an amazing deal for everything you get”
What buyers complain about
“Oversized”
“Too thick material”
“Not printed thankfully”
“Don't buy unless you like cozy soft things”
“kinda cheap material”
“I wished I got it on Etsy for better quality for the price”
Top return reasons
Common questions
- Is nana sweatshirt profitable to sell on Amazon United States?
- The niche generates $51K/yr across 79 tracked products. 0 of 23 products launched in the last 360 days are still selling. 90-day search growth is -23.4%. Flapen's verdict: Skip it (47/100).
- How competitive is the nana sweatshirt niche?
- 27 brands and 31 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in nana sweatshirt?
- Top complaints mined from reviews: Size-Overall, Thickness, Print Quality. The return rate is 2.6%.
- When does demand for nana sweatshirt peak?
- Demand peaks in Nov–Dec; the busiest month runs 48.7× the quietest.
- What does it cost to enter the nana sweatshirt niche?
- Listings span $7.39–$56.48; the average listing price is $29.91 (sweet spot $15–$100). The average incumbent carries 162 reviews — the moat a new listing must climb.