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Naghedi

Fail

An estimated 11.5% of orders come back, so Naghedi is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$155K/yr411K searches / yr
90-day growth
+17.7%search demand this quarter
Competition
34%top-5 click share · 30 brands · 44 sellers

Flapen Score

Naghedi against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Naghedi is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Naghedi market on Amazon at a glance

Shoppers on Amazon United States searched for Naghedi 411K times last year and spent an estimated $155K. The top 5 brands take 51% of clicks. Demand peaks in Jun. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 411K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.

Searches, last 12 months
411K
Growth, 90 days vs prior 90
+17.7%
Conversion, latest week
0.5%
Market size, estimated
$155Ka year
Peak month
June2.3× the quietest month
Top search term
woven leather bag67K searches a year

02 · Price

A sale here is worth $69.64.

Listings sell for $69.64 on average, from $17.71 to $307.16. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $69.64 that is $0 to $7K a year per listing.

Average price
$69.64inside the $15 to $100 sweet spot
Price range
$17.71–$307.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
11.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #702 within Hobo Bags. It carries 367 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#702in Hobo Bags
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
367per listing
Listings tracked
47

04 · Newcomers

14 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
14Amazon's first-year sales bar
Average brand age
26 months

Products

Top Naghedi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

44

Top-5 brand share

51%

Top 20: 90%

Top-5 click share

34%

Top 20: 68%

Open market

45%

  • Brand 121%
  • Brand 214%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Naghedi search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 2.3×

Search terms

Top Naghedi search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • woven leather bag67K/yr
  • woven leather purse39K/yr
  • woven leather crossbody bag36K/yr
  • leather woven bag25K/yr
  • brown woven bag25K/yr
  • black woven purse27K/yr
  • woven leather tote18K/yr
  • brown woven purse18K/yr
  • large woven tote bag16K/yr
  • woven leather handbags17K/yr

Reviews and returns

What reviews say buyers love and hate about Naghedi

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Size-Overall”
11.5%of orders come back
“Much to small”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Naghedi questions

Answered from the same tracked data.