Mz Wallace

Shoppers searched for this 416K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

416K

Growth, 90 days vs prior 90

-7.6%

Conversion, latest week

0.1%

Market size, estimated

$40Ka year

Peak month

November1.4× the quietest month

Top search term

mz wallace bags for women115K searches a year

Listings sell for $88.06 on average, from $15.61 to $440.99. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $88.06 that is $0 to $9K a year per listing.

Average price

$88.06inside the $15 to $100 sweet spot

Price range

$15.61–$440.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

7.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #2,247 within Crossbody Bags. It carries 797 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

91%

Out of stock, average day

13.5%

Average rank

#2,247in Crossbody Bags

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

797per listing

Listings tracked

104

22 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

9Amazon's first-year sales bar

Average brand age

32 months