Muslin Sleep Sack
FailShoppers spend an estimated $24K a year here, so Muslin Sleep Sack is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $24K/yr48K searches / yr
- 90-day growth
- +66.7%search demand this quarter
- Competition
- 33%top-5 click share · 16 brands · 21 sellers
Flapen Score
Muslin Sleep Sack against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Muslin Sleep Sack is stronger. Inside it, weaker.
Market
The Muslin Sleep Sack market on Amazon at a glance
Shoppers on Amazon United States searched for Muslin Sleep Sack 48K times last year and spent an estimated $24K. The top 5 brands take 77% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +66.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- +66.7%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $24Ka year
- Peak month
- June4.4× the quietest month
- Top search term
- muslin sleep sack27K searches a year
02 · Price
A sale here is worth $23.87.
Listings sell for $23.87 on average, from $9.66 to $53.82. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $23.87 that is $0 to $2K a year per listing.
- Average price
- $23.87inside the $15 to $100 sweet spot
- Price range
- $9.66–$53.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #746 within Baby Boys. It carries 3,232 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 11.1%
- Average rank
- #746in Baby Boys
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 3,232per listing
- Listings tracked
- 59
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Muslin Sleep Sack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
16 falling
Sellers
21
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
33%
Top 20: 65%
Open market
17%
- Brand 128%
- Brand 224%
- Brand 39%
- Brand 49%
- Brand 57%
- Brand 67%
- Open — no brand owns it (10 brands, 17%)
Demand
Muslin Sleep Sack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.4×
Search terms
Top Muslin Sleep Sack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- muslin sleep sack27K/yr
- muslin sleep sack 6-12 months8K/yr
- muslin sleep sack 18-24 months6K/yr
- muslin sleep sack 12-18 months4K/yr
- muslin sleep sack 0-6 months4K/yr
Reviews and returns
What reviews say buyers love and hate about Muslin Sleep Sack
We read the reviews and the return reasons for every product selling here.
“Poor fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Muslin Sleep Sack questions
Answered from the same tracked data.









