Munro Shoes
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$135.08avg listing price — sweet spot $15–$100
Growth
Good+24.2%90-day search growth — must beat 0% to launch
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay$9.82–$212.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,632.15avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.1%return rate — above 5% kills the launch gate
Market size
Bad$34K$34K/yr · 134K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Is munro shoes profitable on Amazon?
According to Flapen's Amazon United States niche tracking, munro shoes is a $34K/yr Amazon United States market (134K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 44/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
munro shoes market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $14K–$34K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #2,777
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 67%
- Out of stock
- 25.5%
- Avg brand age
- 49 months
- Avg seller age
- 158 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
29 rising
Sellers
130
Top-5 brand share
80%
Top 20: 97%
Top-5 click share
18%
Top 20: 43%
Open market
17%
- Munro62%
- Vionic6%
- SAS5%
- Taos4%
- UBFEN3%
- ECCO3%
- Open — no brand owns it (23 brands, 17%)
Top munro shoes search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- munro shoes31K/yr
- munro sandals22K/yr
- munro womens shoes30K/yr
- munro women shoes12K/yr
- munro sandals women12K/yr
- munro shoes for women13K/yr
- munro shoes for women narrow4K/yr
- munro shoes for woman4K/yr
- munro shoes women7K/yr
Top munro shoes products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Munro Womens Traveler Black 8 W (D)
Munro$197.844.2★4 rev
Munro Womens Traveler Black 8.5 M (B)
Munro$198.124.2★4 rev
Munro Womens Leeland Cream 8.5 M (B)
Munro$179.064.2★7 rev
ECCO Felicia Stretch Black 8-8.5
ECCO$111.754.2★497 rev
Vionic Riley Slide Sandals Gold Metal Leather 7.5 W
Vionic$109.123.9★102 rev
Newest
by launch dateMunro Womens Leeland Cream 8.5 M (B)
Munro$179.067 rev
Munro Womens Lucia Black 8.5 M (B)
Munro$197.970 rev
Munro Womens Leeland Cream 9 W (D)
Munro$176.367 rev
Munro Womens Leeland Black 7 M (B)
Munro$179.967 rev
Munro Womens Lucia Champagne 7 Medium
Munro$197.630 rev
Trending
90-day click momentum
What reviews say buyers love and hate about munro shoes
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable and cute”
“The shoe fitted well”
“Color is amazing”
“Surprisingly well made”
“They look stylish”
“The arch support is great”
“Worth the Money”
“I like the modest heel height 1.5”
“they are super durable”
“soft easy comfortable”
What buyers complain about
“Too big”
“not good quality as they should be sadly”
“Size ran too wide”
“the straps are too tight”
“Not for wide feet”
“Uncomfortable”
“No arch support”
“You get the impression these are really going to be supportive and they're not”
“Need more support where toes are”
“I bought them even though they cost more than I ordinarily would pay for sandals”
Top return reasons
Common munro shoes questions
- Is munro shoes profitable to sell on Amazon United States?
- The niche generates $34K/yr across 131 tracked products. 1 of 61 products launched in the last 360 days are still selling. 90-day search growth is +24.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the munro shoes niche?
- 29 brands and 130 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in munro shoes?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Width. The return rate is 6.1% — above our launch gate.
- What does it cost to enter the munro shoes niche?
- Listings span $9.82–$212.88; the average listing price is $135.08 (sweet spot $15–$100). The average incumbent carries 2,632 reviews — the moat a new listing must climb.