Munro Shoes
FailBuyers convert on only 0.2% of searches, so Munro Shoes is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $34K/yr134K searches / yr
- 90-day growth
- +24.2%search demand this quarter
- Competition
- 18%top-5 click share · 29 brands · 130 sellers
Flapen Score
Munro Shoes against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Munro Shoes is stronger. Inside it, weaker.
Market
The Munro Shoes market on Amazon at a glance
Shoppers on Amazon United States searched for Munro Shoes 134K times last year and spent an estimated $34K. The top 5 brands take 80% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- +24.2%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $34Ka year
- Top search term
- munro shoes31K searches a year
02 · Price
A sale here is worth $135.08.
Listings sell for $135.08 on average, from $9.82 to $212.88. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $135.08 that is $0 to $14K a year per listing.
- Average price
- $135.08above the $15 to $100 sweet spot
- Price range
- $9.82–$212.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$14K
- Returns
- 6.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #2,777 within Loafers & Slip-Ons. It carries 2,632 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 89%
- Out of stock, average day
- 25.5%
- Average rank
- #2,777in Loafers & Slip-Ons
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 2,632per listing
- Listings tracked
- 131
04 · Newcomers
1 of last year's 61 launches cleared the first-year sales bar.
61 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 61
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Munro Shoes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 18% of clicks. An open shelf where new products get seen.
Brands
29 rising
Sellers
130
Top-5 brand share
80%
Top 20: 97%
Top-5 click share
18%
Top 20: 43%
Open market
17%
- Brand 162%
- Brand 26%
- Brand 35%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (23 brands, 17%)
Search terms
Top Munro Shoes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- munro shoes31K/yr
- munro sandals22K/yr
- munro womens shoes30K/yr
- munro women shoes12K/yr
- munro sandals women12K/yr
- munro shoes for women13K/yr
- munro shoes for women narrow4K/yr
- munro shoes for woman4K/yr
- munro shoes women7K/yr
Reviews and returns
What reviews say buyers love and hate about Munro Shoes
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Munro Shoes questions
Answered from the same tracked data.









