Multicam Pants
FailBuyers convert on only 0.2% of searches, so Multicam Pants is a Fail.
- Flapen Score
- 33 / 100Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 4533
- Market size
- $41K/yr253K searches / yr
- 90-day growth
- -15.7%search demand this quarter
- Competition
- 32%top-5 click share · 15 brands · 27 sellers
Flapen Score
Multicam Pants against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Multicam Pants is stronger. Inside it, weaker.
Market
The Multicam Pants market on Amazon at a glance
Shoppers on Amazon United States searched for Multicam Pants 253K times last year and spent an estimated $41K. The top 5 brands take 92% of clicks. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.
- Searches, last 12 months
- 253K
- Growth, 90 days vs prior 90
- -15.7%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $41Ka year
- Peak month
- October1.3× the quietest month
- Top search term
- multicam pants70K searches a year
02 · Price
A sale here is worth $70.03.
Listings sell for $70.03 on average, from $37.41 to $159.68. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $70.03 that is $0 to $7K a year per listing.
- Average price
- $70.03inside the $15 to $100 sweet spot
- Price range
- $37.41–$159.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 9.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #731 within Shops. It carries 8,042 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 98%
- Out of stock, average day
- 8.8%
- Average rank
- #731in Shops
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 8,042per listing
- Listings tracked
- 61
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Multicam Pants products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
15 falling
Sellers
27
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
32%
Top 20: 66%
Open market
7%
- Brand 150%
- Brand 214%
- Brand 311%
- Brand 49%
- Brand 58%
- Brand 61%
- Open — no brand owns it (9 brands, 7%)
Demand
Multicam Pants search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Multicam Pants search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- multicam pants70K/yr
- ocp pants37K/yr
- g3 combat pants38K/yr
- crye g3 combat pants14K/yr
- krydex pants14K/yr
- crye pants10K/yr
- g3 pants11K/yr
- crye precision pants25K/yr
- idogear g3 combat pants10K/yr
- multicam combat pants6K/yr
Reviews and returns
What reviews say buyers love and hate about Multicam Pants
We read the reviews and the return reasons for every product selling here.
“are too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Multicam Pants questions
Answered from the same tracked data.









