Mullet Hat

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +107.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months

33K

Growth, 90 days vs prior 90

+107.6%

Conversion, latest week

3.5%

Market size, estimated

$17Ka year

Peak month

October3.2× the quietest month

Top search term

mullet hat24K searches a year

Listings sell for $14.94 on average, from $7.64 to $23.37. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $14.94 that is $0 to $1K a year per listing.

Average price

$14.94under the $15 to $100 sweet spot

Price range

$7.64–$23.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

5.8%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #697 within Accessories. It carries 744 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

6.0%

Average rank

#697in Accessories

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

744per listing

Listings tracked

23

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months