Mules for Women Flats

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+13.4%

Conversion, latest week

0.2%

Market size, estimated

$87Ka year

Peak month

October2.8× the quietest month

Top search term

mule sneakers for women157K searches a year

Listings sell for $34.17 on average, from $8.94 to $88.51. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $34.17 that is $0 to $3K a year per listing.

Average price

$34.17inside the $15 to $100 sweet spot

Price range

$8.94–$88.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

12.6%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #528 within Fashion Sneakers. It carries 2,543 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

98%

Out of stock, average day

4.0%

Average rank

#528in Fashion Sneakers

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

2,543per listing

Listings tracked

162

37 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

37

Successful launches

9Amazon's first-year sales bar

Average brand age

33 months