Mukluks for Women

Shoppers searched for this 782K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -56.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

782K

Growth, 90 days vs prior 90

-56.6%

Conversion, latest week

0.5%

Market size, estimated

$100Ka year

Peak month

December9.7× the quietest month

Top search term

muk luks179K searches a year

Listings sell for $25.53 on average, from $8.51 to $225.00. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $25.53 that is $0 to $3K a year per listing.

Average price

$25.53inside the $15 to $100 sweet spot

Price range

$8.51–$225.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.7%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #1,821 within Socks & Hosiery. It carries 1,827 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

11.5%

Average rank

#1,821in Socks & Hosiery

Average rating

4.20 starsAmazon United States average 4.42 stars

Average reviews

1,827per listing

Listings tracked

208

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

21

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months