Muck Boots for Women

Shoppers searched for this 900K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -38.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $363K a year.

Searches, last 12 months

900K

Growth, 90 days vs prior 90

-38.9%

Conversion, latest week

0.6%

Market size, estimated

$363Ka year

Peak month

December3.6× the quietest month

Top search term

muck boots for women810K searches a year

Listings sell for $65.10 on average, from $25.25 to $154.29. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $65.10 that is $0 to $7K a year per listing.

Average price

$65.10inside the $15 to $100 sweet spot

Price range

$25.25–$154.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

10.4%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #129 within Boots. It carries 2,247 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

95%

Out of stock, average day

5.5%

Average rank

#129in Boots

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

2,247per listing

Listings tracked

91

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

3Amazon's first-year sales bar

Average brand age

50 months