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Mtb Shorts

Worth a look

Shows a sweet-spot price point ($42.02 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 39Growth 73Conversion 22Competition 91Returns 31Price range 38Avg price 95Brand share 64Review moat 26Quality gap 68

Avg price

Incredible$42.02

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Growth

Good+57.6%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Market size

Okay$200K

$200K/yr · 275K searches

Price range

Okay$12.67–$238.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.6%

return rate — above 5% kills the launch gate

Review moat

Okay3,865.67

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Is mtb shorts profitable on Amazon?

According to Flapen's Amazon United States niche tracking, mtb shorts is a $200K/yr Amazon United States market (275K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

mtb shorts market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$168K–$210K
units × avg price
Conversion rate
1.7%
Avg BSR
#19
Page quality
0%
Prime
100%
Sponsored
96%
Out of stock
3.1%
Avg brand age
55 months
Avg seller age
170 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

23 rising

Sellers

43

Top-5 brand share

67%

Top 20: 99%

Top-5 click share

24%

Top 20: 53%

Open market

29%

  • PEARL IZUMI24%
  • Bikewa16%
  • baleaf15%
  • KPSUN7%
  • Andean Trails6%
  • Troy Lee Designs5%

mtb shorts demand & seasonality

Weekly Amazon search volume, last 104 weeks — +57.6% search growth over the last 90 days.
15K10KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.1×

Top mtb shorts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • mtb shorts92K/yr
  • pearl izumi bike shorts men57K/yr
  • cycling underwear men16K/yr
  • mens mtb shorts12K/yr
  • mens cycling underwear10K/yr
  • pearl izumi bike shorts12K/yr
  • cycling underwear7K/yr
  • padded underwear for biking6K/yr
  • padded bike underwear men7K/yr
  • bikewa7K/yr
All search terms

Top mtb shorts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4K4%$8K6%$12K8%$16K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about mtb shorts

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall19%

“Comfortable to wear”

Size-Overall19%

“true to size”

Quality-Overall10%

“Excellent product”

Value For Money9%

“Value for Money”

Cushion7%

“Comfortable with thick cushioning”

Exercise/Sports Suitability4%

“They fit nicely under regular shorts and offer great value for both casual and mountain biking”

Material Quality2%

“The material is light”

Advertised Vs Actual Product2%

“Works as described”

Pockets/Compartments2%

“I like the variety of pockets too”

Breathability2%

“Comfy and breathable”

What buyers complain about

Size-Overall24%

“Too short”

Cushion12%

“Padding is cheap”

Quality-Overall8%

“Bad quality”

Comfort-Overall4%

“Super uncomfortable”

Value For Money3%

“Overpriced and low quality”

Thickness3%

“needs to thicker”

Material Quality3%

“mine very cheap polyester material”

Thigh Fit2%

“I couldn't get this past mid thigh”

Pockets/Compartments2%

“pockets rip easily”

Durability1%

“doesnt seem to be durable in the long run”

Top return reasons

Size-Overall61%
Cushion8%
Waist Fit5%
Comfort-Overall4%
Thigh Fit3%
Advertised Vs Actual Product3%
Material Quality2%
Length2%
Weight Heavy2%
Drop/Impact Protection1%

Common mtb shorts questions

Is mtb shorts profitable to sell on Amazon United States?
The niche generates $200K/yr across 84 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is +57.6%. Flapen's verdict: Worth a look (57/100).
How competitive is the mtb shorts niche?
23 brands and 43 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in mtb shorts?
Top complaints mined from reviews: Size-Overall, Cushion, Quality-Overall. The return rate is 4.6%.
When does demand for mtb shorts peak?
Demand peaks in May–Jun–Jul; the busiest month runs 5.1× the quietest.
What does it cost to enter the mtb shorts niche?
Listings span $12.67–$238.35; the average listing price is $42.02 (sweet spot $15–$100). The average incumbent carries 3,866 reviews — the moat a new listing must climb.