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Mr Potato Head Shirt

Fail

Shoppers spend an estimated $15K a year here, so Mr Potato Head Shirt is a Fail.

Flapen Score
45
45 / 100
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Market size
$15K/yr37K searches / yr
90-day growth
+110.9%search demand this quarter
Competition
55%top-5 click share · 7 brands · 24 sellers

Flapen Score

Mr Potato Head Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mr Potato Head Shirt is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mr Potato Head Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Mr Potato Head Shirt 37K times last year and spent an estimated $15K. The top 5 brands take 97% of clicks. Demand peaks in Sep–Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +110.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
+110.9%
Conversion, latest week
2.2%
Market size, estimated
$15Ka year
Peak month
October21.8× the quietest month
Top search term
mr potato head shirt17K searches a year

02 · Price

A sale here is worth $19.44.

Listings sell for $19.44 on average, from $12.27 to $26.38. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $19.44 that is $0 to $2K a year per listing.

Average price
$19.44inside the $15 to $100 sweet spot
Price range
$12.27–$26.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #37,677 within Tops. It carries 149 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
57%
Out of stock, average day
5.1%
Average rank
#37,677in Tops
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
149per listing
Listings tracked
21

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Mr Potato Head Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 flat

Sellers

24

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

1%

  • Brand 149%
  • Brand 214%
  • Brand 314%
  • Brand 413%
  • Brand 57%
  • Brand 62%
  • Open — no brand owns it (1 brand, 1%)

Demand

Mr Potato Head Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 21.8×

Search terms

Top Mr Potato Head Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mr potato head shirt17K/yr
  • mr and mrs potato head shirts11K/yr
  • mrs potato head shirt9K/yr

Reviews and returns

What reviews say buyers love and hate about Mr Potato Head Shirt

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
50%of negative reviews mention “Value For Money”
7.2%of orders come back
“Overpriced, especially considering I didnt recieve everything I wasnt supposed to”
A buyer, on “Value For Money”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mr Potato Head Shirt questions

Answered from the same tracked data.