Motorcycle Hat

Shoppers searched for this 478K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $251K a year.

Searches, last 12 months

478K

Growth, 90 days vs prior 90

+9.1%

Conversion, latest week

3.5%

Market size, estimated

$251Ka year

Peak month

October2.9× the quietest month

Top search term

biker cap68K searches a year

Listings sell for $15.15 on average, from $6.22 to $58.02. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $15.15 that is $2K to $4K a year per listing.

Average price

$15.15inside the $15 to $100 sweet spot

Price range

$6.22–$58.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

3.1%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #5,818 within Cycling. It carries 1,676 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

97%

Out of stock, average day

0.4%

Average rank

#5,818in Cycling

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,676per listing

Listings tracked

70

31 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

31

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months