Moth Wings
Worth a lookShows a thin review moat (277 avg reviews), but weak search conversion (0.9%) keeps it on the watch list.
Review moat
Great277.23avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.59avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$9.23–$34.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+58.7%90-day search growth — must beat 0% to launch
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Bad$74K$74K/yr · 403K searches
Returns
Bad6.9%return rate — above 5% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Is moth wings profitable on Amazon?
According to Flapen's Amazon United States niche tracking, moth wings is a $74K/yr Amazon United States market (403K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
moth wings market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $98K–$118K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #1,436
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 64%
- Out of stock
- 24.4%
- Avg brand age
- 34 months
- Avg seller age
- 190 days
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
17
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
58%
Top 20: 98%
Open market
22%
- Ryshman30%
- Seasons13%
- Remagr11%
- BWVQNO9%
- Niurui7%
- Yinder7%
moth wings demand & seasonality
Weekly Amazon search volume, last 104 weeks — +58.7% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 33.8×
Top moth wings search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- moth wings122K/yr
- moth costume112K/yr
- moth wings adult16K/yr
- moth cape21K/yr
- moth wings costume30K/yr
- moth cloak7K/yr
- moth costume women40K/yr
- black moth wings10K/yr
- mothman wings10K/yr
- moth costume kids6K/yr
Top moth wings products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Halloween Butterfly Wings Costume for Women Girls Printed Moth Cape Shawl Wrap Moth Butterfly Cloak(White Butterfly)
Ryshman$14.854.2★515 rev

Seasons Halloween Women Moth Wing (One Size Fits Most)
Seasons$9.234.2★399 rev

BWVQNO Loose - fitting Moth Costume Moth Cape Hooded Costume Women Hallowee Cosplay Costumes Adults
BWVQNO$33.984.5★9 rev

Remagr 2 Pcs Halloween Moth Butterfly Wings Cape Adult Costume with Feather or Ant Headband Moth Shawl for Women Halloween(Stylish Style 78.7 x 51.2 Inch)
Remagr$19.944.3★371 rev

Yinder 2 Pcs Halloween Moth Wings Costume Women Adult Butterfly Shawl Moth Wing Cape Accessory with Headband 77.56 x 49.21(Classic Style)
Yinder$16.804.0★967 rev
Newest
by launch date
Ypser Halloween Party Wings Shawl for Women Fairy Ladies Costume Cape
Ypser$14.96393 rev

Sunlisky Butterfly Costume Moth Wings Cape Lace Mask&Headband for Halloween
Sunlisky$19.96111 rev

BWVQNO Loose - fitting Moth Costume Moth Cape Hooded Costume Women Hallowee Cosplay Costumes Adults
BWVQNO$33.989 rev

BWVQNO Hooded Cloak Adult Moth Cosplay Costume HD Printing Unisex Cloak
BWVQNO$26.2122 rev

Ryshman Halloween Butterfly Feather Headbands Butterfly Antenna Headband Costume Hair Band for Halloween Parties (Brown feather One Size)
Ryshman$10.5695 rev
Trending
90-day click momentum
Ypser Halloween Party Wings Shawl for Women Fairy Ladies Costume Cape
Ypser$14.964.2★

Halloween Butterfly Wings Costume for Women Girls Printed Moth Cape Shawl Wrap Moth Butterfly Cloak(Green)
Ryshman$14.774.2★

Lauthen.S Belly Dance Isis Wings with Sticks Women Angel Wings Halloween Costume Carnival Cape Outfit Black
Lauthen.S$19.864.6★

Ryshman Halloween Butterfly Feather Headbands Butterfly Antenna Headband Costume Hair Band for Halloween Parties (Brown feather One Size)
Ryshman$10.563.4★

BWVQNO Loose - fitting Moth Costume Moth Cape Hooded Costume Women Hallowee Cosplay Costumes Adults
BWVQNO$33.984.5★
What reviews say buyers love and hate about moth wings
What buyers praise and complain about, mined from review topics.What buyers love
“Worth the Price”
“So cute and surprisingly good quality got lots of compliments”
“They were better than expected”
“are the perfect size”
“Very cute, the material is clearly polyester”
“They are durable”
“cold-weather-friendly costume”
“Easy to wear”
“The details are fabulous”
“Sturdy and adorable”
What buyers complain about
“Broke after wearing it my first time”
“Not identical”
“Cheap material”
“The loops stretch taught when I reach in front of me with both arms”
“not the oxblood/burgundy/dark red depicted here”
“this may not be the quality you would want”
“The wings pattern was kinda fuzzy”
“a little hard to figure out how to wear at first”
“the wings were sheer”
“It's a little long on me I'm 5,2 its just a little long”
Top return reasons
Common moth wings questions
- Is moth wings profitable to sell on Amazon United States?
- The niche generates $74K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +58.7%. Flapen's verdict: Worth a look (50/100).
- How competitive is the moth wings niche?
- 14 brands and 17 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in moth wings?
- Top complaints mined from reviews: Durability, Advertised Vs Actual Product, Material Quality. The return rate is 6.9% — above our launch gate.
- When does demand for moth wings peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 33.8× the quietest.
- What does it cost to enter the moth wings niche?
- Listings span $9.23–$34.13; the average listing price is $19.59 (sweet spot $15–$100). The average incumbent carries 277 reviews — the moat a new listing must climb.