Moonstone Earrings
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$18.33avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$9.49–$26.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,038.56avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.8%90-day search growth — must beat 0% to launch
Returns
Okay3.2%return rate — above 5% kills the launch gate
Competition
Bad85%top-5 click share — a locked-up shelf
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$19K$19K/yr · 180K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Is moonstone earrings profitable on Amazon?
According to Flapen's Amazon United States niche tracking, moonstone earrings is a $19K/yr Amazon United States market (180K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 34/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
moonstone earrings market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $46K–$55K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #1,625
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 1.4%
- Avg brand age
- 39 months
- Avg seller age
- 185 days
Competition: brands, sellers & click share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- limerencia58%
- Cuoka16%
- COMORE12%
- CHIC & ARTSY11%
- Sdouefos3%
- Open — no brand owns it (0%)
moonstone earrings demand & seasonality
Weekly Amazon search volume, last 104 weeks — +18.8% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Top moonstone earrings search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- moonstone earrings135K/yr
- moonstone earrings for women19K/yr
- moonstone stud earrings14K/yr
- moon stone earrings for women8K/yr
- moonstone earrings sterling silver5K/yr
Top moonstone earrings products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Limerencia G23 Hypoallergenic Pure Titanium Earrings Opal/Moonstone/Blue Turquoise Stud Earrings F136 Implant Grade|Delicate Jewelry for Sensitive Ears (5mm Moonstone)
limerencia$12.604.4★686 rev
A-Silver Sterling Silver Moonstone Stud Earrings - Round Perfect for Sensitive Ears (6)
Cuoka$26.294.3★668 rev
Hypoallergenic Moonstone Stud Earrings 925 Sterling Silver Rainbow Moonstone Earrings for Women Small Round Earrings for Sensitive Ears.
COMORE$9.494.5★1,850 rev
Huggie Hoop Earrings 925 Sterling Silver Synthetic Moonstone Half Hoop Earrings for Women Open Hug Hoop Earrings Half Huggie Earrings
CHIC & ARTSY$19.164.0★1,875 rev
Moonstone Earrings 925 Sterling Silver Round Synthetic Moonstone Stud Earrings Moonstone Jewelry for Women Hypoallergenic Earrings for Sensitive Ears (A-Silver 4)
Cuoka$23.684.6★1,358 rev
Newest
by launch date
Moonstone Earrings for Women: 925 Sterling Silver Screw Back Stud Earrings for Sensitive Ears Hypoallergenic Mother Day Christmas Gifts (7mm/0.28inch)
COMORE$16.4736 rev
Limerencia G23 Hypoallergenic Pure Titanium Earrings Opal/Moonstone/Blue Turquoise Stud Earrings F136 Implant Grade|Delicate Jewelry for Sensitive Ears (5mm Moonstone)
limerencia$12.60686 rev
Sdouefos Natural Moonstone 925 Sterling Silver Drop Dangle Earrings Dangle Hoop Earrings Moonstone Lapis Copper Turquoise Rose Quartz Onyx Earrings Dangle Style Sterling Silver for Women
Sdouefos$13.13331 rev
A-Silver Sterling Silver Moonstone Stud Earrings - Round Perfect for Sensitive Ears (6)
Cuoka$26.29668 rev
Moonstone Earrings 925 Sterling Silver Round Synthetic Moonstone Stud Earrings Moonstone Jewelry for Women Hypoallergenic Earrings for Sensitive Ears (A-Silver 4)
Cuoka$23.681,358 rev
Trending
90-day click momentum
B-Rose Gold Sterling Silver Moonstone Stud Earrings for Sensitive Ears - Round Earrings (6)
Cuoka$25.804.3★
Hypoallergenic Moonstone Stud Earrings 925 Sterling Silver Rainbow Moonstone Earrings for Women Small Round Earrings for Sensitive Ears.
COMORE$9.494.5★
18K Gold Plated 925 Sterling Silver Synthetic Moonstone Hugger Earrings for Women Hug Hoop Earrings Half Huggie Earrings Open Huggie Earrings
CHIC & ARTSY$18.394.0★
Limerencia G23 Hypoallergenic Pure Titanium Earrings Opal/Moonstone/Blue Turquoise Stud Earrings F136 Implant Grade|Delicate Jewelry for Sensitive Ears (5mm Moonstone)
limerencia$12.604.4★
Moonstone Earrings for Women: 925 Sterling Silver Screw Back Stud Earrings for Sensitive Ears Hypoallergenic Mother Day Christmas Gifts (7mm/0.28inch)
COMORE$16.474.2★
What reviews say buyers love and hate about moonstone earrings
What buyers praise and complain about, mined from review topics.What buyers love
“Pretty”
“Great quality”
“Good value for money”
“They are very pretty and fit well,”
“They catch the light so beautifully”
“They are accurately pictured and described”
“feel secure when wearing”
“These are very pretty earrings that are very comfortable to wear”
“we thought these would be easier”
“fabulous silver settings”
What buyers complain about
“this is not moonstone”
“Every post earrings I have worn previously irritate my ears if I even sleep with them in”
“However wishvtgey were a big bigger”
“quite uncomfortable”
“they fall out easily”
“Its plastic”
“The lack of symmetry is noticeable”
“Disappointed With the Quality”
“iridescence shown in the listing”
Top return reasons
Common moonstone earrings questions
- Is moonstone earrings profitable to sell on Amazon United States?
- The niche generates $19K/yr across 9 tracked products. 90-day search growth is +18.8%. Flapen's verdict: Skip it (34/100).
- How competitive is the moonstone earrings niche?
- 5 brands and 6 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in moonstone earrings?
- Top complaints mined from reviews: Precious Gemstone, Allergies, Size-Overall. The return rate is 3.2%.
- When does demand for moonstone earrings peak?
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the moonstone earrings niche?
- Listings span $9.49–$26.29; the average listing price is $18.33 (sweet spot $15–$100). The average incumbent carries 1,039 reviews — the moat a new listing must climb.