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Moonstone Bracelet

Fail

Shoppers spend an estimated $50K a year here, so Moonstone Bracelet is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$50K/yr174K searches / yr
90-day growth
+30.9%search demand this quarter
Competition
77%top-5 click share · 15 brands · 17 sellers

Flapen Score

Moonstone Bracelet against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Moonstone Bracelet is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moonstone Bracelet market on Amazon at a glance

Shoppers on Amazon United States searched for Moonstone Bracelet 174K times last year and spent an estimated $50K. The top 5 brands take 81% of clicks. Demand peaks in Jul–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +30.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months
174K
Growth, 90 days vs prior 90
+30.9%
Conversion, latest week
1.2%
Market size, estimated
$50Ka year
Peak month
December2.3× the quietest month
Top search term
moonstone bracelet130K searches a year

02 · Price

A sale here is worth $24.52.

Listings sell for $24.52 on average, from $6.79 to $121.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $24.52 that is $0 to $2K a year per listing.

Average price
$24.52inside the $15 to $100 sweet spot
Price range
$6.79–$121.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #4,716 within Jewelry. It carries 614 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
94%
Out of stock, average day
2.0%
Average rank
#4,716in Jewelry
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
614per listing
Listings tracked
16

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Moonstone Bracelet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

15 falling

Sellers

17

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

17%

  • Brand 145%
  • Brand 219%
  • Brand 310%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (9 brands, 17%)

Demand

Moonstone Bracelet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Moonstone Bracelet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • moonstone bracelet130K/yr
  • moonstone bracelet for women17K/yr
  • moon stone bracelets7K/yr
  • rainbow moonstone bracelet6K/yr
  • moonstone bracelets5K/yr
  • moonstone bracelet for men3K/yr
  • genuine moonstone bracelet2K/yr
  • real moonstone bracelet2K/yr

Reviews and returns

What reviews say buyers love and hate about Moonstone Bracelet

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Quality-Overall”
2.5%of orders come back
“Cheap”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Moonstone Bracelet questions

Answered from the same tracked data.