Moonstone

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $310K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

+22.6%

Conversion, latest week

1.3%

Market size, estimated

$310Ka year

Peak month

December1.9× the quietest month

Top search term

moonstone necklace257K searches a year

Listings sell for $24.29 on average, from $5.78 to $124.23. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $24.29 that is $2K to $6K a year per listing.

Average price

$24.29inside the $15 to $100 sweet spot

Price range

$5.78–$124.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.4%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #1,525 within Bracelets. It carries 713 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#1,525in Bracelets

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

713per listing

Listings tracked

33

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months