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Monster Costume

Maybe

Products sell for $32.44 on average, inside the sweet spot. But an estimated 11.5% of orders come back, so Monster Costume is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$15K/yr173K searches / yr
90-day growth
+44.8%search demand this quarter
Competition
34%top-5 click share · 26 brands · 42 sellers

Flapen Score

Monster Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Monster Costume is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Monster Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Monster Costume 173K times last year and spent an estimated $15K. The top 5 brands take 63% of clicks. Demand peaks in Sep–Oct. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +44.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
173K
Growth, 90 days vs prior 90
+44.8%
Conversion, latest week
0.3%
Market size, estimated
$15Ka year
Peak month
October42.9× the quietest month
Top search term
monster costume55K searches a year

02 · Price

A sale here is worth $32.44.

Listings sell for $32.44 on average, from $16.30 to $44.98. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $32.44 that is $0 to $3K a year per listing.

Average price
$32.44inside the $15 to $100 sweet spot
Price range
$16.30–$44.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
11.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #34,420 within Sleep & Lounge. It carries 1,062 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
61%
Out of stock, average day
17.0%
Average rank
#34,420in Sleep & Lounge
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
1,062per listing
Listings tracked
56

04 · Newcomers

16 of last year's 37 launches cleared the first-year sales bar.

37 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
37
Successful launches
16Amazon's first-year sales bar
Average brand age
36 months

Products

Top Monster Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

42

Top-5 brand share

63%

Top 20: 97%

Top-5 click share

34%

Top 20: 69%

Open market

30%

  • Brand 125%
  • Brand 215%
  • Brand 38%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Monster Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 42.9×

Search terms

Top Monster Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • monster costume55K/yr
  • monster costume kids26K/yr
  • monster costume adult19K/yr
  • monster costumes10K/yr
  • kids monster costume11K/yr
  • monster costume women19K/yr
  • adult monster costume9K/yr
  • kids monster costumes5K/yr
  • monster halloween costume7K/yr
  • womens monster costume6K/yr

Reviews and returns

What reviews say buyers love and hate about Monster Costume

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Size-Overall”
11.5%of orders come back
“the legs are about 1 foot too short”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Monster Costume questions

Answered from the same tracked data.