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Monarch Butterfly Wings

Maybe

The average product has only 275 reviews. But shoppers spend an estimated $59K a year here, so Monarch Butterfly Wings is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$59K/yr134K searches / yr
90-day growth
+16.5%search demand this quarter
Competition
42%top-5 click share · 20 brands · 31 sellers

Flapen Score

Monarch Butterfly Wings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Monarch Butterfly Wings is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Monarch Butterfly Wings market on Amazon at a glance

Shoppers on Amazon United States searched for Monarch Butterfly Wings 134K times last year and spent an estimated $59K. The top 5 brands take 65% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
+16.5%
Conversion, latest week
2.6%
Market size, estimated
$59Ka year
Peak month
October55.3× the quietest month
Top search term
monarch butterfly wings52K searches a year

02 · Price

A sale here is worth $16.79.

Listings sell for $16.79 on average, from $6.64 to $39.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $16.79 that is $0 to $2K a year per listing.

Average price
$16.79inside the $15 to $100 sweet spot
Price range
$6.64–$39.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #1,114 within Robes, Capes & Jackets. It carries 275 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
94%
Out of stock, average day
6.0%
Average rank
#1,114in Robes, Capes & Jackets
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
275per listing
Listings tracked
35

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Monarch Butterfly Wings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

31

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

42%

Top 20: 86%

Open market

28%

  • Brand 117%
  • Brand 215%
  • Brand 314%
  • Brand 411%
  • Brand 58%
  • Brand 67%

Demand

Monarch Butterfly Wings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 55.3×

Search terms

Top Monarch Butterfly Wings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • monarch butterfly wings52K/yr
  • monarch butterfly costume37K/yr
  • monarch butterfly wings adult11K/yr
  • monarch wings6K/yr
  • orange butterfly wings10K/yr
  • butterfly wings monarch4K/yr
  • monarch butterfly costume adult4K/yr
  • adult monarch butterfly wings4K/yr
  • monarch butterfly costume for women6K/yr

Reviews and returns

What reviews say buyers love and hate about Monarch Butterfly Wings

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Ease Of Use”
26%of negative reviews mention “Size-Overall”
5.7%of orders come back
“Small wings”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Monarch Butterfly Wings questions

Answered from the same tracked data.