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Momo Mask

Fail

Shoppers spend an estimated $13K a year here, so Momo Mask is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$13K/yr43K searches / yr
90-day growth
+32.5%search demand this quarter
Competition
82%top-5 click share · 11 brands · 12 sellers

Flapen Score

Momo Mask against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Momo Mask is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Momo Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Momo Mask 43K times last year and spent an estimated $13K. The top 5 brands take 82% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +32.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
+32.5%
Conversion, latest week
1.7%
Market size, estimated
$13Ka year
Peak month
October17.8× the quietest month
Top search term
momo mask32K searches a year

02 · Price

A sale here is worth $17.47.

Listings sell for $17.47 on average, from $7.48 to $40.57. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $17.47 that is $2K to $4K a year per listing.

Average price
$17.47inside the $15 to $100 sweet spot
Price range
$7.48–$40.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #6,887 within Masks. It carries 234 reviews at 3.82 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
91%
Out of stock, average day
10.8%
Average rank
#6,887in Masks
Average rating
3.82 starsAmazon United States average 4.42 stars
Average reviews
234per listing
Listings tracked
11

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Momo Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

12

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

14%

  • Brand 135%
  • Brand 219%
  • Brand 318%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (5 brands, 14%)

Demand

Momo Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 17.8×

Reviews and returns

What reviews say buyers love and hate about Momo Mask

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Gifting Purpose”
33%of negative reviews mention “Advertised Vs Actual Product”
5.7%of orders come back
“False advertising”
A buyer, on “Advertised Vs Actual Product”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Momo Mask questions

Answered from the same tracked data.