Mom Sweatshirt

Shoppers searched for this 846K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

846K

Growth, 90 days vs prior 90

-17.4%

Conversion, latest week

0.3%

Market size, estimated

$73Ka year

Peak month

December21.7× the quietest month

Top search term

mom sweatshirt173K searches a year

Listings sell for $27.96 on average, from $11.79 to $77.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $27.96 that is $0 to $3K a year per listing.

Average price

$27.96inside the $15 to $100 sweet spot

Price range

$11.79–$77.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #25,116 within Fashion Hoodies & Sweatshirts. It carries 646 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

85%

Out of stock, average day

6.3%

Average rank

#25,116in Fashion Hoodies & Sweatshirts

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

646per listing

Listings tracked

178

46 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

46

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months