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Moisture Wicking Socks Women

Maybe

The top 5 products take only 21% of clicks. But shoppers spend an estimated $55K a year here, so Moisture Wicking Socks Women is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$55K/yr137K searches / yr
90-day growth
-0.4%search demand this quarter
Competition
21%top-5 click share · 55 brands · 63 sellers

Flapen Score

Moisture Wicking Socks Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Moisture Wicking Socks Women is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moisture Wicking Socks Women market on Amazon at a glance

Shoppers on Amazon United States searched for Moisture Wicking Socks Women 137K times last year and spent an estimated $55K. The top 5 brands take 47% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
137K
Growth, 90 days vs prior 90
-0.4%
Conversion, latest week
3.4%
Market size, estimated
$55Ka year
Peak month
December1.7× the quietest month
Top search term
amazon basics socks19K searches a year

02 · Price

A sale here is worth $11.92.

Listings sell for $11.92 on average, from $5.01 to $27.80. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $11.92 that is $0 to $1K a year per listing.

Average price
$11.92under the $15 to $100 sweet spot
Price range
$5.01–$27.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

99% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #554 within Socks & Hosiery. It carries 9,460 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
99%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#554in Socks & Hosiery
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
9,460per listing
Listings tracked
121

04 · Newcomers

17 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
17Amazon's first-year sales bar
Average brand age
44 months

Products

Top Moisture Wicking Socks Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

55 rising

Sellers

63

Top-5 brand share

47%

Top 20: 81%

Top-5 click share

21%

Top 20: 47%

Open market

49%

  • Brand 121%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Moisture Wicking Socks Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Moisture Wicking Socks Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amazon basics socks19K/yr
  • kensie socks women11K/yr
  • amazon essentials womens socks13K/yr
  • light weight socks for women7K/yr
  • light socks for women6K/yr
  • womens thin ankle socks size 9-116K/yr
  • socks amazon essentials8K/yr
  • thin ankle socks for women 9-127K/yr
  • amazon basic socks6K/yr
  • light weight ankle socks for women4K/yr

Reviews and returns

What reviews say buyers love and hate about Moisture Wicking Socks Women

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
15%of negative reviews mention “Size-Overall”
1.8%of orders come back
“Not a good fit”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Moisture Wicking Socks Women questions

Answered from the same tracked data.