Moissanite Necklace

Shoppers searched for this 594K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $251K a year.

Searches, last 12 months

594K

Growth, 90 days vs prior 90

-2.8%

Conversion, latest week

0.5%

Market size, estimated

$251Ka year

Peak month

December2.0× the quietest month

Top search term

moissanite necklace372K searches a year

Listings sell for $81.23 on average, from $10.68 to $290.43. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $81.23 that is $0 to $8K a year per listing.

Average price

$81.23inside the $15 to $100 sweet spot

Price range

$10.68–$290.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

7.4%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #5,954 within Pendant Necklaces. It carries 246 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#5,954in Pendant Necklaces

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

246per listing

Listings tracked

55

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months