Moana Backpack

Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +120.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

185K

Growth, 90 days vs prior 90

+120.2%

Conversion, latest week

0.9%

Market size, estimated

$47Ka year

Peak month

August10.4× the quietest month

Top search term

moana backpack139K searches a year

Listings sell for $28.51 on average, from $9.34 to $73.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $28.51 that is $0 to $3K a year per listing.

Average price

$28.51inside the $15 to $100 sweet spot

Price range

$9.34–$73.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.8%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #1,853 within Backpacks. It carries 1,342 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

16.5%

Average rank

#1,853in Backpacks

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

1,342per listing

Listings tracked

24

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months