Moana Accessories
FailShoppers spend an estimated $48K a year here, so Moana Accessories is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $48K/yr158K searches / yr
- 90-day growth
- +5.9%search demand this quarter
- Competition
- 41%top-5 click share · 20 brands · 27 sellers
Flapen Score
Moana Accessories against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Moana Accessories is stronger. Inside it, weaker.
Market
The Moana Accessories market on Amazon at a glance
Shoppers on Amazon United States searched for Moana Accessories 158K times last year and spent an estimated $48K. The top 5 brands take 50% of clicks. Demand peaks in Mar–Apr. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 158K
- Growth, 90 days vs prior 90
- +5.9%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $48Ka year
- Peak month
- March2.0× the quietest month
- Top search term
- moana disney ears65K searches a year
02 · Price
A sale here is worth $10.71.
Listings sell for $10.71 on average, from $6.09 to $28.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $10.71 that is $1K to $3K a year per listing.
- Average price
- $10.71under the $15 to $100 sweet spot
- Price range
- $6.09–$28.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 6.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #1,209 within Girls. It carries 337 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 100%
- Out of stock, average day
- 5.8%
- Average rank
- #1,209in Girls
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 337per listing
- Listings tracked
- 27
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Moana Accessories products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 rising
Sellers
27
Top-5 brand share
50%
Top 20: 100%
Top-5 click share
41%
Top 20: 92%
Open market
44%
- Brand 116%
- Brand 211%
- Brand 38%
- Brand 48%
- Brand 56%
- Brand 66%
Demand
Moana Accessories search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 2.0×
Search terms
Top Moana Accessories search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- moana disney ears65K/yr
- moana ears46K/yr
- moana mickey ears19K/yr
- disney ears moana9K/yr
- moana ears disney11K/yr
- disney moana ears4K/yr
- moana minnie ears4K/yr
Reviews and returns
What reviews say buyers love and hate about Moana Accessories
We read the reviews and the return reasons for every product selling here.
“Its definitely in the cheaper side of quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Moana Accessories questions
Answered from the same tracked data.









