Moana 2 Dress

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

-1.4%

Conversion, latest week

0.7%

Market size, estimated

$36Ka year

Peak month

August2.0× the quietest month

Top search term

moana pajamas47K searches a year

Listings sell for $19.86 on average, from $8.48 to $31.73. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.86 that is $0 to $2K a year per listing.

Average price

$19.86inside the $15 to $100 sweet spot

Price range

$8.48–$31.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #254 within Clothing Sets. It carries 2,320 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

98%

Out of stock, average day

7.2%

Average rank

#254in Clothing Sets

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

2,320per listing

Listings tracked

109

40 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

40

Successful launches

9Amazon's first-year sales bar

Average brand age

34 months