Is mma shorts profitable to sell on Amazon United States?

The niche generates $127K/yr across 34 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.3%. Flapen's verdict: Skip it (43/100).

How competitive is the mma shorts niche?

12 brands and 16 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 76% of demand.

What do buyers complain about in mma shorts?

Top complaints mined from reviews: Size-Overall, Compression, Pockets/Compartments. The return rate is 5.5% — above our launch gate.

When does demand for mma shorts peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the mma shorts niche?

Listings span $15.07–$63.51; the average listing price is $27.15 (sweet spot $15–$100). The average incumbent carries 1,460 reviews — the moat a new listing must climb.

Mma Shorts

Skip it

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Avg price

Incredible$27.15

avg listing price — sweet spot $15–$100

Price range

Incredible$15.07–$63.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,459.74

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$127K

$127K/yr · 648K searches

Growth

Bad-0.3%

90-day search growth — must beat 0% to launch

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Signals High Returns

Is mma shorts profitable on Amazon?

According to Flapen's Amazon United States niche tracking, mma shorts is a $127K/yr Amazon United States market (648K searches/yr). The top 5 brands hold 76% of demand. Verdict: Skip it — 43/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

mma shorts market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $136K–$163K; units × avg price
Conversion rate: 0.7%
Avg BSR: #874
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 3.6%
Avg brand age: 49 months
Avg seller age: 159 days

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

44%

Top 20: 83%

Open market

18%

RDX25%
Elite Sports21%
Gold BJJ16%
LAFROI8%
ROAR-INT7%
Runhit6%
Open — no brand owns it (6 brands, 18%)

mma shorts demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top mma shorts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

bjj shorts140K/yr -4.9%0.8% conv.
ufc shorts108K/yr -1.6%0.1% conv.
jiu jitsu shorts105K/yr -1.5%0.8% conv.
bjj shorts for men50K/yr -1.7%0.9% conv.
grappling shorts43K/yr -5.9%0.5% conv.
no gi shorts31K/yr +0.9%0.6% conv.
wrestling shorts36K/yr -14.3%0.1% conv.
ufc shorts for men19K/yr +9.1%0.1% conv.
rdx shorts12K/yr +16.6%1.0% conv.
jiu jitsu shorts men12K/yr +12.4%0.5% conv.

All search terms

Top mma shorts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

RDX MMA Shorts for Training & Kickboxing Fighting Shorts for Martial Arts Cage Fight Muay Thai BJJ Boxing Grappling Black

RDX$27.194.7★2,215 rev

Elite Sports Mens New Item Jack Series Fight Shorts Black Medium

Elite Sports$19.504.6★4,290 rev

Gold BJJ Jiu Jitsu Shorts - IBJJF Approved No Gi Fight Short - for Grappling MMA Wrestling Muay Thai & Boxing (Black Large)

Gold BJJ$35.384.6★1,698 rev

2BOLD MMA Shorts Mens BJJ Grappling JIU-Jitsu NO-GI Cross Training Built in Compression Running Shorts (US Alpha Large Regular Regular Black)

2BOLD$19.324.5★153 rev

Roar MMA Grappling Shorts Kickboxing Muay Thai Shorts BJJ Gym Training Athletic Shorts (Simple-Black Large)

ROAR-INT$15.234.3★238 rev

Newest

by launch date

Exxact Sports MMA Shorts No Gi BJJ Shorts for Men for Boxing UFC Kickboxing Grappling Jiu Jitsu & Cross Training (Black Medium)

Exxact Sports$19.3135 rev

3mo ago

Runhit Mens Muay Thai Shorts MMA Fight Shorts for BJJ Wrestling Boxing No Gi Jiu Jitsu Training Cage Fighting Grappling Kickboxing Black L

Runhit$19.5863 rev

6mo ago

Runhit Mens BJJ Shorts MMA Fight Shorts for BJJ Wrestling Boxing No Gi Jiu Jitsu Muay Thai Training Cage Fighting Grappling Kickboxing White XL

Runhit$19.3163 rev

6mo ago

Venum Authentic UFC Fusion Fight Night Mens Fight Short - Long Fit - White - XL

Venum$48.1212 rev

1y ago

LAFROI Mens Boxing Shorts Jiu Jitsu MMA Cross Training Fighting Trunks Activewear with Drawstring-QJK06 Dragon Size LG

LAFROI$18.82439 rev

1y ago

What reviews say buyers love and hate about mma shorts

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall15%

“comfortable, which matters a lot when you are moving around on the mat”

Size-Overall13%

“Good fit”

Exercise/Sports Suitability12%

“Shorts sport”

Quality-Overall9%

“Very well made pants”

Material Quality7%

“Excellent material”

Weight Light6%

“Lightweight and breathable”

Value For Money5%

“Good value”

Breathability4%

“It's breathable”

Durability3%

“Durable and Comfortable”

Stretchability/Expandability/Elasticity3%

“The elastic waistline fits well without too tightening”

What buyers complain about

Size-Overall26%

“Not a good fit”

Compression7%

“No Compression”

Pockets/Compartments6%

“No pockets”

Exercise/Sports Suitability4%

“These wont work for serious training”

Waist Fit4%

“its a little tight around the waist”

Stretchability/Expandability/Elasticity4%

“The inside material is not as elastic as expected”

Quality-Overall3%

“quality is not good”

Value For Money3%

“Not worth $35 just to have a gold logo on them”

Velcro Quality3%

“the Velcro goes bad quick”

Ease Of Use2%

“even harder to keep tied that way”

Top return reasons

Size-Overall63%

Waist Fit9%

Thigh Fit6%

Length4%

Material Quality4%

Advertised Vs Actual Product3%

Hip Fit2%

Inseam Fit2%

Thin1%

Quality-Overall1%

Common mma shorts questions

Is mma shorts profitable to sell on Amazon United States?: The niche generates $127K/yr across 34 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.3%. Flapen's verdict: Skip it (43/100).
How competitive is the mma shorts niche?: 12 brands and 16 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in mma shorts?: Top complaints mined from reviews: Size-Overall, Compression, Pockets/Compartments. The return rate is 5.5% — above our launch gate.
When does demand for mma shorts peak?: Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the mma shorts niche?: Listings span $15.07–$63.51; the average listing price is $27.15 (sweet spot $15–$100). The average incumbent carries 1,460 reviews — the moat a new listing must climb.