Mira Costume

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $484K a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-21.1%

Conversion, latest week

0.7%

Market size, estimated

$484Ka year

Top search term

mira costume kids578K searches a year

Listings sell for $38.93 on average, from $13.61 to $94.15. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $38.93 that is $4K to $10K a year per listing.

Average price

$38.93inside the $15 to $100 sweet spot

Price range

$13.61–$94.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$4K–$10K

Returns

9.3%of orders · Amazon United States median 2.1%

47% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 33.0% of listings are out of stock. The average listing ranks #2,716 within Girls. It carries 125 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

76%

Out of stock, average day

33.0%

Average rank

#2,716in Girls

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

125per listing

Listings tracked

34

33 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

33

Successful launches

13Amazon's first-year sales bar

Average brand age

20 months