Minnie Mouse Costume

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $203K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-17.2%

Conversion, latest week

0.8%

Market size, estimated

$203Ka year

Peak month

October10.3× the quietest month

Top search term

minnie mouse dress306K searches a year

Listings sell for $21.75 on average, from $7.98 to $40.68. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $21.75 that is $0 to $2K a year per listing.

Average price

$21.75inside the $15 to $100 sweet spot

Price range

$7.98–$40.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.0%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #324 within Baby. It carries 1,704 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#324in Baby

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

1,704per listing

Listings tracked

106

25 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

25

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months