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Mini Locks with Keys

Maybe

The top 5 brands take only 59% of clicks. But the average product has 5,413 reviews to catch up to, so Mini Locks with Keys is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$114K/yr202K searches / yr
90-day growth
+7.1%search demand this quarter
Competition
49%top-5 click share · 19 brands · 81 sellers

Flapen Score

Mini Locks with Keys against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mini Locks with Keys is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Locks with Keys market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Locks with Keys 202K times last year and spent an estimated $114K. The top 5 brands take 59% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months
202K
Growth, 90 days vs prior 90
+7.1%
Conversion, latest week
6.5%
Market size, estimated
$114Ka year
Peak month
May1.2× the quietest month
Top search term
mini lock46K searches a year

02 · Price

A sale here is worth $8.66.

Listings sell for $8.66 on average, from $4.63 to $31.54. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $8.66 that is $2K to $4K a year per listing.

Average price
$8.66under the $15 to $100 sweet spot
Price range
$4.63–$31.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #61 within Travel Accessories. It carries 5,413 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#61in Travel Accessories
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
5,413per listing
Listings tracked
29

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Mini Locks with Keys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

81

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

49%

Top 20: 90%

Open market

34%

  • Brand 124%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Mini Locks with Keys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Mini Locks with Keys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini lock46K/yr
  • mini locks19K/yr
  • mini locks with keys20K/yr
  • small lock with key18K/yr
  • mini padlock19K/yr
  • tiny lock14K/yr
  • small key lock14K/yr
  • tiny locks with keys9K/yr
  • small lock and key8K/yr
  • mini padlocks with keys7K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Locks with Keys

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Locking Mechanism”
24%of negative reviews mention “Locking Mechanism”
2.1%of orders come back
“Defective Lock”
A buyer, on “Locking Mechanism”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mini Locks with Keys questions

Answered from the same tracked data.