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Milkmaid Dress Plus Size

Fail

An estimated 21.6% of orders come back, so Milkmaid Dress Plus Size is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$23K/yr450K searches / yr
90-day growth
+18.0%search demand this quarter
Competition
14%top-5 click share · 38 brands · 43 sellers

Flapen Score

Milkmaid Dress Plus Size against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Milkmaid Dress Plus Size is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Milkmaid Dress Plus Size market on Amazon at a glance

Shoppers on Amazon United States searched for Milkmaid Dress Plus Size 450K times last year and spent an estimated $23K. The top 5 brands take 75% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 450K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
450K
Growth, 90 days vs prior 90
+18.0%
Conversion, latest week
0.1%
Market size, estimated
$23Ka year
Peak month
April6.5× the quietest month
Top search term
plus size milkmaid dress85K searches a year

02 · Price

A sale here is worth $36.17.

Listings sell for $36.17 on average, from $17.20 to $71.31. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $36.17 that is $0 to $4K a year per listing.

Average price
$36.17inside the $15 to $100 sweet spot
Price range
$17.20–$71.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
21.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #3,830 within Dresses. It carries 443 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#3,830in Dresses
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
443per listing
Listings tracked
201

04 · Newcomers

11 of last year's 89 launches cleared the first-year sales bar.

89 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
89
Successful launches
11Amazon's first-year sales bar
Average brand age
30 months

Products

Top Milkmaid Dress Plus Size products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 14% of clicks. An open shelf where new products get seen.

Brands

38 rising

Sellers

43

Top-5 brand share

75%

Top 20: 95%

Top-5 click share

14%

Top 20: 35%

Open market

22%

  • Brand 135%
  • Brand 218%
  • Brand 316%
  • Brand 43%
  • Brand 53%
  • Brand 62%

Demand

Milkmaid Dress Plus Size search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 6.5×

Search terms

Top Milkmaid Dress Plus Size search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plus size milkmaid dress85K/yr
  • milkmaid dress plus size82K/yr
  • milk maid dress plus size29K/yr
  • white milkmaid dress38K/yr
  • black milkmaid dress32K/yr
  • cottage dress26K/yr
  • milkmaid dress with sleeves22K/yr
  • plus size milk maid dress17K/yr
  • cottage core dress women30K/yr
  • pink milkmaid dress18K/yr

Reviews and returns

What reviews say buyers love and hate about Milkmaid Dress Plus Size

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Size-Overall”
21.6%of orders come back
“Too short”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Milkmaid Dress Plus Size questions

Answered from the same tracked data.