Military Sunglasses for Men
MaybeThe top 5 products take only 18% of clicks. But shoppers spend an estimated $46K a year here, so Military Sunglasses for Men is a Maybe.
- Flapen Score
- 58 / 100Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 4558
- Market size
- $46K/yr161K searches / yr
- 90-day growth
- +62.7%search demand this quarter
- Competition
- 18%top-5 click share · 55 brands · 59 sellers
Flapen Score
Military Sunglasses for Men against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Military Sunglasses for Men is stronger. Inside it, weaker.
Market
The Military Sunglasses for Men market on Amazon at a glance
Shoppers on Amazon United States searched for Military Sunglasses for Men 161K times last year and spent an estimated $46K. The top 5 brands take 31% of clicks. Demand peaks in Jun–Jul. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +62.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 161K
- Growth, 90 days vs prior 90
- +62.7%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $46Ka year
- Peak month
- June2.3× the quietest month
- Top search term
- wrap around sunglasses women49K searches a year
02 · Price
A sale here is worth $17.44.
Listings sell for $17.44 on average, from $7.87 to $50.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $17.44 that is $0 to $2K a year per listing.
- Average price
- $17.44inside the $15 to $100 sweet spot
- Price range
- $7.87–$50.36
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #691 within Sunglasses & Eyewear Accessories. It carries 2,239 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.7%
- Average rank
- #691in Sunglasses & Eyewear Accessories
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 2,239per listing
- Listings tracked
- 109
04 · Newcomers
18 of last year's 30 launches cleared the first-year sales bar.
30 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 30
- Successful launches
- 18Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Military Sunglasses for Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 18% of clicks. An open shelf where new products get seen.
Brands
55 falling
Sellers
59
Top-5 brand share
31%
Top 20: 72%
Top-5 click share
18%
Top 20: 47%
Open market
65%
- Brand 19%
- Brand 27%
- Brand 37%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Military Sunglasses for Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.3×
Search terms
Top Military Sunglasses for Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wrap around sunglasses women49K/yr
- wraparound sunglasses for women20K/yr
- womens wrap around sunglasses18K/yr
- wrap around sunglasses for women10K/yr
- wrap sunglasses for women10K/yr
- full coverage sunglasses9K/yr
- wrap around glasses9K/yr
- black wrap around sunglasses9K/yr
- polarized wrap around sunglasses for women6K/yr
- oversized wrap around sunglasses6K/yr
Reviews and returns
What reviews say buyers love and hate about Military Sunglasses for Men
We read the reviews and the return reasons for every product selling here.
“Too small and tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Military Sunglasses for Men questions
Answered from the same tracked data.