Is miles morales costume profitable to sell on Amazon United States?

The niche generates $100K/yr across 37 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +5.4%. Flapen's verdict: Skip it (41/100).

How competitive is the miles morales costume niche?

12 brands and 37 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in miles morales costume?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 10.3% — above our launch gate.

When does demand for miles morales costume peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 12.8× the quietest.

What does it cost to enter the miles morales costume niche?

Listings span $14.80–$92.34; the average listing price is $32.73 (sweet spot $15–$100). The average incumbent carries 365 reviews — the moat a new listing must climb.

Miles Morales Costume

Skip it

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Avg price

Incredible$32.73

avg listing price — sweet spot $15–$100

Price range

Incredible$14.80–$92.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great364.57

avg incumbent reviews — the moat a new listing must climb

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+5.4%

90-day search growth — must beat 0% to launch

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Market size

Okay$100K

$100K/yr · 901K searches

Returns

Bad10.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Signals High Returns

Is miles morales costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, miles morales costume is a $100K/yr Amazon United States market (901K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 41/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

miles morales costume market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $164K–$196K; units × avg price
Conversion rate: 0.3%
Avg BSR: #537
Page quality: 0%
Prime: 92%
Sponsored: 73%
Out of stock: 14.3%
Avg brand age: 36 months
Avg seller age: 141 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

12 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

39%

Top 20: 81%

Open market

10%

Marvel40%
Jazwares Costume Play27%
GKTOP12%
Spirit Halloween6%
Jazwares3%
Dluobie3%
Open — no brand owns it (6 brands, 10%)

miles morales costume demand & seasonality

Weekly Amazon search volume, last 104 weeks — +5.4% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.8×

Open Trend

Top miles morales costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

miles morales costume413K/yr +9.9%0.4% conv.
miles morales costume kids158K/yr -13.3%0.6% conv.
miles morales costume adult141K/yr +7.7%0.1% conv.
miles morales suit20K/yr -0.9%0.1% conv.
miles morales spider-man costume6K/yr +353.6%0.2% conv.
spiderman miles morales costume21K/yr +15.9%0.1% conv.
miles morales spiderman costume27K/yr -32.7%0.4% conv.
spiderman costume miles morales9K/yr +43.6%0.1% conv.
miles morales costumes for kids9K/yr -48.8%1.2% conv.
miles morales cosplay9K/yr +11.4%0.0% conv.

All search terms

Top miles morales costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MARVEL Miles Morales: Spider-Man Official Youth Deluxe Zentai Costume - Stretch Spandex with Hidden Zippers Wrist Slits (XS)

Jazwares Costume Play$42.884.5★1,705 rev

Marvel Spider-Man Miles Morales Boys Zip Up Hooded Sweatshirt and Pants Set for Toddlers and Big Kids Black

Marvel$33.614.7★543 rev

Marvel Spider-Man Miles Morales Boys Zip Up Hooded Sweatshirt and Pants Set for Toddlers and Big Kids Black

Marvel$33.504.7★543 rev

GKTOP Spider Costume for Adult and Kids Superhero Zip-Up Hoodie Jacket Cosplay Costume (XL) Green

GKTOP$33.624.5★174 rev

Spirit Halloween Spider-Man Classic Kids Miles Morales Costume Officially licensed Miles Morales Outfit Boys Size CHILD SMALL Standard Black and Red

Spirit Halloween$49.744.4★31 rev

Newest

by launch date

SUMOAR Kids Superhero Cosplay Bodysuit Halloween Spandex CostumeBlack 6T

SUMOAR$31.8749 rev

6mo ago

YongEnShang Kids Cosplay Costume Full Coverage Bodysuit Ideal for Halloween Christmas Birthdays (Black XS)

YongEnShang$27.3247 rev

8mo ago

Dluobie Spider Hero Mask with LED Lights Moving Eyes Ring Remote Halloween Role Play Mask Costume for Teens and Adults Realistic Full Face Cosplay Prop for Christmas & Birthday Parties

Dluobie$92.3459 rev

11mo ago

GKTOP Spider Costume Zip-Up Hoodie Jacket & Pants Set for Adults & Kids - Cosplay Outfit (L)

GKTOP$35.1420 rev

1y ago

Spirit Halloween Spider-Man Classic Kids Miles Morales Costume Officially licensed Miles Morales Outfit Boys Size CHILD SMALL Standard Black and Red

Spirit Halloween$49.7431 rev

1y ago

What reviews say buyers love and hate about miles morales costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“it fit great”

Quality-Overall21%

“Good quality”

Stretchability/Expandability/Elasticity6%

“stretches with body movement”

Value For Money6%

“Worth it”

Advertised Vs Actual Product3%

“Exactly what I ordered”

Strength2%

“With great power comes great responsibility”

Fun/Entertainment Experience2%

“Very fun item for the pleasure chest”

Soft Feel2%

“So soft and wears all the time”

Comfort-Overall2%

“is very comfortable”

Durability2%

“Durable”

What buyers complain about

Size-Overall21%

“This isn't a one size fits all”

Quality-Overall10%

“Low quality”

Material Quality6%

“It is cut large and the material is cheap and silky feeling”

Charging5%

“My kid is happy with the mask itself, however, the charging cord was filthy and looked gross, which leads me to believe that this mask & charger cord was worn or used before”

Product Condition5%

“Item arrived clearly used”

Value For Money5%

“not for the price”

Color4%

“brown which looks a little odd”

Thin4%

“it was pretty thin”

Functionality-Overall4%

“doesnt even work”

Stitch/Finish/Polish3%

“The seams are coming apart”

Top return reasons

Size-Overall74%

Material Quality4%

Advertised Vs Actual Product3%

Product Condition2%

Defective Material/Parts2%

Stitch/Finish/Polish2%

Value For Money2%

Length2%

Quality-Overall1%

Functionality-Overall1%

Common miles morales costume questions

Is miles morales costume profitable to sell on Amazon United States?: The niche generates $100K/yr across 37 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +5.4%. Flapen's verdict: Skip it (41/100).
How competitive is the miles morales costume niche?: 12 brands and 37 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in miles morales costume?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 10.3% — above our launch gate.
When does demand for miles morales costume peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 12.8× the quietest.
What does it cost to enter the miles morales costume niche?: Listings span $14.80–$92.34; the average listing price is $32.73 (sweet spot $15–$100). The average incumbent carries 365 reviews — the moat a new listing must climb.