Skip to content

Michael Kors Luggage

Fail

Buyers convert on only 0.1% of searches, so Michael Kors Luggage is a Fail.

Flapen Score
31
31 / 100
Ranks 15,685 of 16,930 Clothing, Shoes & Jewelry niches · −14 vs the category median of 45
Market size
$11K/yr97K searches / yr
90-day growth
-10.8%search demand this quarter
Competition
25%top-5 click share · 19 brands · 42 sellers

Flapen Score

Michael Kors Luggage against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Michael Kors Luggage is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Michael Kors Luggage market on Amazon at a glance

Shoppers on Amazon United States searched for Michael Kors Luggage 97K times last year and spent an estimated $11K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months
97K
Growth, 90 days vs prior 90
-10.8%
Conversion, latest week
0.1%
Market size, estimated
$11Ka year
Peak month
December1.9× the quietest month
Top search term
michael kors luggage25K searches a year

02 · Price

A sale here is worth $137.47.

Listings sell for $137.47 on average, from $15.57 to $403.22. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $137.47 that is $0 to $14K a year per listing.

Average price
$137.47above the $15 to $100 sweet spot
Price range
$15.57–$403.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #22,465 within Luggage. It carries 3,976 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
93%
Out of stock, average day
6.6%
Average rank
#22,465in Luggage
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
3,976per listing
Listings tracked
84

04 · Newcomers

15 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
28
Successful launches
15Amazon's first-year sales bar
Average brand age
34 months

Products

Top Michael Kors Luggage products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 25% of clicks, no more. An open shelf where new products get seen.

$0$214$428$642$8561101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

42

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

25%

Top 20: 55%

Open market

9%

  • Michael Kors74%
  • Kenneth Cole REACTION7%
  • Coolife3%
  • LONG VACATION2%
  • SwissGear2%
  • VH&GRED2%
  • Open — no brand owns it (13 brands, 9%)

Demand

Michael Kors Luggage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Michael Kors Luggage search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • michael kors luggage25K/yr
  • michael kors travel bag14K/yr
  • michael kors luggage set9K/yr
  • michael kors suitcase8K/yr
  • michael kors duffel bag7K/yr
  • michael kors duffle bag for women7K/yr
  • michael kors weekender bag6K/yr
  • michael kors carry on luggage5K/yr
  • michael kors travel4K/yr
  • michael kors travel bags for women6K/yr

Reviews and returns

What reviews say buyers love and hate about Michael Kors Luggage

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Size-Overall”
18%of negative reviews mention “Size-Overall”
4.6%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Michael Kors Luggage questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data