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Michael Kors Jackets for Women

Skip it

Soft demand (-62.7% this quarter) — this niche doesn't clear our bar today.

Market size 3Growth 0Conversion 0Competition 97Returns 0Price range 44Avg price 87Brand share 50Review moat 75Quality gap 62

Competition

Incredible11%

top-5 click share — an open shelf

Avg price

Great$67.00

avg listing price — sweet spot $15–$100

Review moat

Good519.72

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Price range

Okay$28.47–$191.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$11K

$11K/yr · 527K searches

Growth

Bad-62.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad18.5%

return rate — above 5% kills the launch gate

Is michael kors jackets for women profitable on Amazon?

According to Flapen's Amazon United States niche tracking, michael kors jackets for women is a $11K/yr Amazon United States market (527K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

michael kors jackets for women market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$34K–$50K
units × avg price
Conversion rate
0.0%
Avg BSR
#1,511
Page quality
0%
Prime
99%
Sponsored
60%
Out of stock
26.7%
Avg brand age
43 months
Avg seller age
164 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

Brands

31 rising

Sellers

53

Top-5 brand share

75%

Top 20: 97%

Top-5 click share

11%

Top 20: 25%

Open market

23%

  • Calvin Klein29%
  • Michael Kors15%
  • DKNY11%
  • GUESS11%
  • 33,000ft7%
  • Lauren Ralph Lauren4%

michael kors jackets for women demand & seasonality

Weekly Amazon search volume, last 104 weeks — -62.7% search growth over the last 90 days.
40K30KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 11.9×

Top michael kors jackets for women search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • chaqueta calvin klein para mujer39K/yr
  • guess jacket women61K/yr
  • dkny jackets for women51K/yr
  • calvin klein women jacket43K/yr
  • michael kors jacket32K/yr
  • ralph lauren jacket women28K/yr
  • chaqueta guess para mujer21K/yr
  • nautica jackets for women31K/yr
  • calvin klein jackets for women21K/yr
  • chaqueta calvin klein mujer10K/yr
All search terms

Top michael kors jackets for women products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2124%$4246%$6368%$8481101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about michael kors jackets for women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall18%

“The fit is flattering”

Warmth11%

“warm jacket”

Quality-Overall9%

“appears well made”

Weight Light8%

“This jacket is lightweight”

Comfort-Overall7%

“Nice & comfortable”

Shape/Style5%

“Cute style”

Material Quality5%

“The material feels lightweight”

Weather Proof4%

“which is a nice bonus for unpredictable weather”

Color3%

“color”

Value For Money3%

“Good for the price”

What buyers complain about

Size-Overall19%

“Super small”

Color4%

“The color was off for me- I bought the black also”

Shape/Style3%

“the shape is not flattering”

Warmth3%

“warm - doesnt have omni heat like a Columbia”

Durability3%

“Zipper broke - only 10 months”

Zipper Quality3%

“zipper broke”

Sleeve Fit2%

“The sleeves are ridiculously long”

Water Resistance2%

“NOT Waterproof”

Quality-Overall2%

“I knew the quality may not be solid”

Weight Heavy2%

“way too heavy for a rain coat”

Top return reasons

Size-Overall49%
Sleeve Fit7%
Material Quality5%
Chest Fit5%
Shoulder Fit4%
Color4%
Length3%
Shape/Style2%
Waist Fit2%
Weight Heavy2%

Common michael kors jackets for women questions

Is michael kors jackets for women profitable to sell on Amazon United States?
The niche generates $11K/yr across 213 tracked products. 3 of 112 products launched in the last 360 days are still selling. 90-day search growth is -62.7%. Flapen's verdict: Skip it (36/100).
How competitive is the michael kors jackets for women niche?
31 brands and 53 sellers compete. The top 5 products take 11% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in michael kors jackets for women?
Top complaints mined from reviews: Size-Overall, Color, Shape/Style. The return rate is 18.5% — above our launch gate.
When does demand for michael kors jackets for women peak?
Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 11.9× the quietest.
What does it cost to enter the michael kors jackets for women niche?
Listings span $28.47–$191.96; the average listing price is $67.00 (sweet spot $15–$100). The average incumbent carries 520 reviews — the moat a new listing must climb.