Michael Jackson Wig

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +328.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+328.9%

Conversion, latest week

1.9%

Market size, estimated

$53Ka year

Peak month

October9.5× the quietest month

Top search term

michael jackson wig85K searches a year

Listings sell for $20.66 on average, from $11.05 to $36.45. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $20.66 that is $2K to $5K a year per listing.

Average price

$20.66inside the $15 to $100 sweet spot

Price range

$11.05–$36.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

7.7%of orders · Amazon United States median 2.1%

66% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #896 within Wigs. It carries 149 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

89%

Out of stock, average day

17.0%

Average rank

#896in Wigs

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

149per listing

Listings tracked

38

17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months