Michael Jackson Hat

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +514.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

+514.6%

Conversion, latest week

3.3%

Market size, estimated

$86Ka year

Top search term

michael jackson hat84K searches a year

Listings sell for $18.48 on average, from $8.40 to $42.69. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $18.48 that is $2K to $5K a year per listing.

Average price

$18.48inside the $15 to $100 sweet spot

Price range

$8.40–$42.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

7.3%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #1,061 within Fedoras. It carries 629 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

94%

Out of stock, average day

1.6%

Average rank

#1,061in Fedoras

Average rating

4.11 starsAmazon United States average 4.42 stars

Average reviews

629per listing

Listings tracked

34

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

50 months