Is miami hurricanes hat profitable to sell on Amazon United States?

The niche generates $32K/yr across 89 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -66.6%. Flapen's verdict: Skip it (43/100).

How competitive is the miami hurricanes hat niche?

41 brands and 46 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in miami hurricanes hat?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 3.5%.

When does demand for miami hurricanes hat peak?

Demand peaks in Jan–Sep–Oct–Dec; the busiest month runs 7.0× the quietest.

What does it cost to enter the miami hurricanes hat niche?

Listings span $8.66–$44.57; the average listing price is $23.73 (sweet spot $15–$100). The average incumbent carries 648 reviews — the moat a new listing must climb.

Miami Hurricanes Hat

Skip it

Soft demand (-66.6% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$23.73

avg listing price — sweet spot $15–$100

Competition

Great21%

top-5 click share — an open shelf

Brand share

Great52%

top-5 brand share — no brand owns this niche

Price range

Great$8.66–$44.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good648.13

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$32K

$32K/yr · 194K searches

Growth

Bad-66.6%

90-day search growth — must beat 0% to launch

Is miami hurricanes hat profitable on Amazon?

According to Flapen's Amazon United States niche tracking, miami hurricanes hat is a $32K/yr Amazon United States market (194K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Jan–Sep–Oct–Dec. Verdict: Skip it — 43/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

miami hurricanes hat market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $59K–$71K; units × avg price
Conversion rate: 0.7%
Avg BSR: #10,720
Page quality: 0%
Prime: 66%
Sponsored: 53%
Out of stock: 25.4%
Avg brand age: 46 months
Avg seller age: 170 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

41 rising

Sellers

Top-5 brand share

52%

Top 20: 88%

Top-5 click share

21%

Top 20: 57%

Open market

44%

Pro Sport Brand31%
BROTHER TRUCKERS7%
VPTMRP5%
Generic5%
ZHATS5%
C5 Sports4%

miami hurricanes hat demand & seasonality

Weekly Amazon search volume, last 88 weeks — -66.6% search growth over the last 90 days.

Peak months: Jan, Sep, Oct, Dec · busiest ÷ quietest = 7.0×

Open Trend

Top miami hurricanes hat search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

miami hurricanes hat106K/yr -72.5%0.7% conv.
miami hat16K/yr -1.0%0.6% conv.
university of miami hat27K/yr -71.9%1.8% conv.
miami hurricanes hats12K/yr -73.1%0.4% conv.
miami hats for men4K/yr -16.4%0.2% conv.
u miami hat4K/yr -54.6%3.8% conv.
miami hurricanes hats for men10K/yr -81.0%0.9% conv.
miami hurricane hat5K/yr -67.5%2.1% conv.
um hat4K/yr -75.8%1.9% conv.
university of miami hats5K/yr -75.2%2.4% conv.

All search terms

Top miami hurricanes hat products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Collegiate Charcoal Team Logo Adjustable Hats (US Alpha One Size Miami)

Pro Sport Brand$26.134.6★41 rev

Zephyr Mens Standard Adjustable University Hat Team Color

ZHATS$20.964.1★14 rev

3D Embroidered Upside Down City Baseball Hat Adjustable Football Hat for Men Women Game Day Apparel Gifts

Generic$17.253.9★73 rev

LogoFit Miami White Bucket Hat - College Team Logo Cap Hurricanes Merchandise

LogoFit$32.514.5★40 rev

Pro Sport Brand Miami Adjustable College Hats (US Alpha One Size Miami Charcoal)

Pro Sport Brand$25.684.4★33 rev

Newest

by launch date

Miami Straight Outta The 305 Hat | Premium Adjustable Snapback Baseball Trucker Hats for Men & Women (US Alpha One Size Green/Natural)

BROTHER TRUCKERS$19.982 rev

5mo ago

3D Embroidered Upside Down City Baseball Hat Adjustable Football Hat for Men Women Game Day Apparel Gifts

Generic$17.2573 rev

8mo ago

Funky Junque Retro Miami Hat Baseball Cap with Upside Down City Arched Embroidery Unisex Adjustable Snapback for Football Tailgating Game Day Miami (Black/Beige)

Funky Junque$29.37108 rev

12mo ago

Miami Upside Down Reversed Vintage Trucker Hat | Premium Snapback Baseball Hat for Men & Women (US Alpha One Size Green/Natural)

BROTHER TRUCKERS$20.292 rev

1y ago

Collegiate Primary Color Team Arch Adjustable Hats (US Alpha One Size Miami)

Pro Sport Brand$24.9043 rev

1y ago

What reviews say buyers love and hate about miami hurricanes hat

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Adjustable so it fit great”

Quality-Overall22%

“I feel it is very well made, the detail and colors are perfect”

Color9%

“Cute colors too”

Shape/Style7%

“Very flattering”

Comfort-Overall6%

“Comfortable”

Value For Money5%

“Affordable”

Strap/String Quality4%

“Love that it had the adjustable chin string so it wouldnt fly off as we scootered around downtown St. Petersburg”

Advertised Vs Actual Product3%

“As shown”

Design-Overall3%

“The design and overall feel were good, and it seems like it would work well for sunny days,”

Adjustability/Rotatability/Reclining2%

“Its adjustable”

What buyers complain about

Size-Overall35%

“Doesn't fit great”

Quality-Overall13%

“Not a well made hat”

Durability7%

“Fell apart”

Strap/String Quality7%

“Adjustable strap failure”

Shape/Style5%

“it didn't keep its shape and flopped unevenly”

Color5%

“It turn reddish black”

Flexibility4%

“Fans fall out of hat while working if you bend over”

Adhesion/Stickiness4%

“Its as if they werent even actually adhered to the hat at all”

Stitch/Finish/Polish4%

“Hat stitch seams are wayyyyy crooked”

Material Quality2%

“material is very hard”

Top return reasons

Size-Overall60%

Color11%

Shape/Style6%

Advertised Vs Actual Product4%

Material Quality3%

Value For Money2%

Quality-Overall2%

Functionality-Overall1%

Comfort-Overall1%

Width1%

Common miami hurricanes hat questions

Is miami hurricanes hat profitable to sell on Amazon United States?: The niche generates $32K/yr across 89 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -66.6%. Flapen's verdict: Skip it (43/100).
How competitive is the miami hurricanes hat niche?: 41 brands and 46 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in miami hurricanes hat?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 3.5%.
When does demand for miami hurricanes hat peak?: Demand peaks in Jan–Sep–Oct–Dec; the busiest month runs 7.0× the quietest.
What does it cost to enter the miami hurricanes hat niche?: Listings span $8.66–$44.57; the average listing price is $23.73 (sweet spot $15–$100). The average incumbent carries 648 reviews — the moat a new listing must climb.