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Miami Hurricanes Hat

Fail

Demand is soft, at -66.6% this quarter, so Miami Hurricanes Hat is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$32K/yr194K searches / yr
90-day growth
-66.6%search demand this quarter
Competition
21%top-5 click share · 41 brands · 46 sellers

Flapen Score

Miami Hurricanes Hat against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Miami Hurricanes Hat is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Miami Hurricanes Hat market on Amazon at a glance

Shoppers on Amazon United States searched for Miami Hurricanes Hat 194K times last year and spent an estimated $32K. The top 5 brands take 52% of clicks. Demand peaks in Jan–Sep–Oct–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -66.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
194K
Growth, 90 days vs prior 90
-66.6%
Conversion, latest week
0.7%
Market size, estimated
$32Ka year
Peak month
January7.0× the quietest month
Top search term
miami hurricanes hat106K searches a year

02 · Price

A sale here is worth $23.73.

Listings sell for $23.73 on average, from $8.66 to $44.57. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $23.73 that is $0 to $2K a year per listing.

Average price
$23.73inside the $15 to $100 sweet spot
Price range
$8.66–$44.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 25.4% of listings are out of stock. The average listing ranks #10,720 within Baseball Caps. It carries 648 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
66%
Out of stock, average day
25.4%
Average rank
#10,720in Baseball Caps
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
648per listing
Listings tracked
89

04 · Newcomers

0 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
17
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Miami Hurricanes Hat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

41 rising

Sellers

46

Top-5 brand share

52%

Top 20: 88%

Top-5 click share

21%

Top 20: 57%

Open market

44%

  • Brand 131%
  • Brand 27%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Miami Hurricanes Hat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Oct, Dec · busiest ÷ quietest = 7.0×

Search terms

Top Miami Hurricanes Hat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • miami hurricanes hat106K/yr
  • miami hat16K/yr
  • university of miami hat27K/yr
  • miami hurricanes hats12K/yr
  • miami hats for men4K/yr
  • u miami hat4K/yr
  • miami hurricanes hats for men10K/yr
  • miami hurricane hat5K/yr
  • um hat4K/yr
  • university of miami hats5K/yr

Reviews and returns

What reviews say buyers love and hate about Miami Hurricanes Hat

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
35%of negative reviews mention “Size-Overall”
3.5%of orders come back
“Doesn't fit great”
A buyer, on “Size-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Miami Hurricanes Hat questions

Answered from the same tracked data.