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Miami Dolphins Beanie

Fail

Demand is soft, at -78.7% this quarter, so Miami Dolphins Beanie is a Fail.

Flapen Score
26
26 / 100
Ranks 16,401 of 16,930 Clothing, Shoes & Jewelry niches · −19 vs the category median of 45
Market size
$16K/yr17K searches / yr
90-day growth
-78.7%search demand this quarter
Competition
85%top-5 click share · 5 brands · 16 sellers

Flapen Score

Miami Dolphins Beanie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Miami Dolphins Beanie is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Miami Dolphins Beanie market on Amazon at a glance

Shoppers on Amazon United States searched for Miami Dolphins Beanie 17K times last year and spent an estimated $16K. All 5 brands take every click. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -78.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-78.7%
Conversion, latest week
4.5%
Market size, estimated
$16Ka year
Peak month
December19.7× the quietest month
Top search term
miami dolphins beanie12K searches a year

02 · Price

A sale here is worth $19.71.

Listings sell for $19.71 on average, from $12.10 to $25.82. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $19.71 that is $0 to $2K a year per listing.

Average price
$19.71inside the $15 to $100 sweet spot
Price range
$12.10–$25.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.1% of listings are out of stock. The average listing ranks #190 within Skullies & Beanies. It carries 22,176 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
100%
Out of stock, average day
27.1%
Average rank
#190in Skullies & Beanies
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
22,176per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Miami Dolphins Beanie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 160%
  • Brand 213%
  • Brand 312%
  • Brand 48%
  • Brand 57%

Demand

Miami Dolphins Beanie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 19.7×

Reviews and returns

What reviews say buyers love and hate about Miami Dolphins Beanie

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Warmth”
25%of negative reviews mention “Size-Overall”
2.2%of orders come back
“Tight fit”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Miami Dolphins Beanie questions

Answered from the same tracked data.