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Metallic Boots

Fail

Demand is soft, at -58.4% this quarter, so Metallic Boots is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$27K/yr257K searches / yr
90-day growth
-58.4%search demand this quarter
Competition
23%top-5 click share · 41 brands · 62 sellers

Flapen Score

Metallic Boots against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Metallic Boots is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Metallic Boots market on Amazon at a glance

Shoppers on Amazon United States searched for Metallic Boots 257K times last year and spent an estimated $27K. The top 5 brands take 38% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 257K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -58.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
257K
Growth, 90 days vs prior 90
-58.4%
Conversion, latest week
0.2%
Market size, estimated
$27Ka year
Peak month
October7.8× the quietest month
Top search term
gold boots216K searches a year

02 · Price

A sale here is worth $49.96.

Listings sell for $49.96 on average, from $23.80 to $128.74. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $49.96 that is $0 to $5K a year per listing.

Average price
$49.96inside the $15 to $100 sweet spot
Price range
$23.80–$128.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
23.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #657 within Boots. It carries 684 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
97%
Out of stock, average day
8.2%
Average rank
#657in Boots
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
684per listing
Listings tracked
89

04 · Newcomers

0 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Metallic Boots products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

41 falling

Sellers

62

Top-5 brand share

38%

Top 20: 86%

Top-5 click share

23%

Top 20: 56%

Open market

56%

  • Brand 19%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Metallic Boots search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.8×

Search terms

Top Metallic Boots search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold boots216K/yr
  • gold booties32K/yr
  • gold sequin boots5K/yr
  • gold sequin boots for women4K/yr

Reviews and returns

What reviews say buyers love and hate about Metallic Boots

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Comfort-Overall”
29%of negative reviews mention “Size-Overall”
23.1%of orders come back
“those may be really tight on”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Metallic Boots questions

Answered from the same tracked data.